Friday, June 17th, 2011
New Australian website promises to combat the issue and ensure a hassle-free Greydating experience

Gold Coast, 16th June 2011 – More Australians over 45 than ever are single and every day, an increasing percentage of them turn to the Internet to find love. Unfortunately, the path to romantic bliss is rocky and most dating sites do little to make the journey smoother. Until now. is an exciting new website catering exclusively to Australian residents aged 45 and over. Unlike other, free sites, it promotes a 'quality over quantity' approach. As a result, only genuine singles need apply. New profiles are screened thoroughly and inappropriate material removed. Staff are trained in scammer detection and fraudulent users are blocked. The end result is a site that's easy to navigate, populated only by mature singles living inside Australia.

According to the ACCC, reports of consumer scams in 2010 doubled those of 2009. Of these, a high percentage were online dating and romance scams, netting the fraudsters over $15 million in one year alone. It is likely, however, that many more cases go unreported due to victims feeling embarrassed or humiliated. Seniors are preferred targets because they are often new to the Internet and don’t recognise the dangers. They are also perceived to be more financially secure than their younger counterparts.

At the same time, due to an ever-increasing median age and rising divorce rates, baby boomers now make up the highest percentage of new dating site members. All this led to Greydating, a site by Australians, for Australians.

In return for a nominal monthly fee, members are promised prompt, personalised service, exclusive dating tips and advice, 24 hour support and the knowledge that people they find on the website are genuinely looking for love.

“Greydating has been something I’ve been working on for a few years and it seems now is a more important time than any to release the idea to the public,” says Scott Nicholas, founder of Greydating. “With the population becoming increasingly technologically savvy, it’s important that they have their own website where they are not judged by their age. Over 45’s will be able to connect with like-minded people within their own age group and as Greydating is specifically targeted, they don’t have to worry about wading through hundreds of profiles that don’t match their life stage. It will enable them to contact people in a safe environment at a time that suits them.”

Contact Profile


About: Greydating was founded to meet the needs of an ageing population. In the future we plan to expand to become the portal for information on being over 45 in Australia with links to events and activities along with frequently used sites relevant to the age group.
Scott Nicholas
P: 07 5532 1338


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