Friday, June 3rd, 2011
It seems the online shopping craze is here to stay. The recently announced BRW 2011 Fast Starters list highlights the ever-increasing number of Australian businesses cashing in on this growing trend.

One such business is online furniture retailer Milan Direct. The young company has been recognised for the second year running as one of Australia’s fastest growing start up companies, coming in at number 26, up 13 places from last year.

To qualify for the impressive awards, entrepreneurs and start-up businesses must be a new Australian company servicing more than one customer, with a total revenue of more than $500,000 - that has also increased from the previous financial year.

After enjoying year on year growth of 61.66%, Milan Direct met these requirements comfortably. And managing director Dean Ramler attributes much of this success to the power of online shopping.

“When we first started Milan Direct, people said we were crazy, that people would never buy furniture online, that furniture was something people would always want to see first. We’ve proved that theory wrong. When you’re offering quality products with a full money back guarantee people are more than happy to shop online.”

Mr Ramler said that many people rightly see online shopping as a more secure means of shopping. “Being online essentially gives every one of our customers a means of broadcasting to the world exactly what they think of us. We can’t afford for someone to jump online and give us a bad review so we must make sure every aspect of our service offering, along with the products we provide, meet our customers expectations each and every time.”

And superior customer service matched with quality products appears to be a business philosophy that is working.

“Our aim is to make designer style furniture more affordable for Australians. Whether you’re interested in rugsoffice chairs, beds or lamps, there’s a Milan Direct designer piece to match countless contemporary decors. Premium furniture, premium living – that’s our motto. And we’re not happy unless our customers are,” said Mr Ramler.

In the last year the company has focused heavily on expanding its product range to include shelving units, floor rugs, floor lamps, shaggy rugs, beds and much more.
All products in the Milan Direct range are premium-end reproductions of modern-retro classics. The ever-growing product range is selected with functionality, style and comfort in mind.

To find out more about the Milan Direct business concept and its furniture range visit Milan Direct website.

Contact Profile

Milan Direct

Milan Direct is an online retailer selling Eames and office furniture in Melbourne, Sydney and throughout Australia. Its range includes office chairs as well as premium-end reproductions of modern-retro classics like the ball chair, bar stool and the Noguchi coffee table. Quality furniture matched with affordable prices, Milan Direct is your number one choice for stylish art deco furniture.
Dean Ramler
P: 0386777785


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