Monday, April 20th, 2009
Boutique lingerie retailer, Eve’s Gift, is inviting mums to “model” lingerie in the store window on Saturday, May 9, with the store then donating their “modelling fees” to Breast Cancer Australia.

Owner Carley Davies says, “Mother’s Day provides the perfect focus on how pervasive breast cancer is in our families and communities.

"This ‘model mums’ idea is a small but fun way we can do our bit for raising awareness and raising funds, while turning a few heads in Adelaide Arcade,” she said.

Mums who volunteer to model in the Eve’s Gift window are being encouraged to use the occasion to do their own fundraising through their own networks to help the event make an even bigger impact.

“With so many mums connected to large communities through social networks like Facebook, we think there will be plenty of opportunity to reach thousands of people,” says Carley.

“We have set up a Facebook event to start the ball rolling and we trust the community and media outlets will help boost the momentum.”

Interested mums can contact the store on (08) 8232 7822 or [email protected]

Contact Profile

Eve's Gift

Eve’s Gift is a boutique lingerie retailer in Adelaide Arcade, Adelaide. The small store is regarded as one of Adelaide’s most exclusive lingerie retailers. Staff ensure clients are professionally fitted and have access to popular and premium labels.
Carley Davies
P: 0406 009 033


Adelaide mums are being invited to model lingerie in a shop window on the eve of Mother's Day to raise funds for breast cancer awareness.



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