Tuesday, April 5th, 2011
Halifax Vogel Group (HVG) has moved to further strengthen its Alucobond and Terracade brands in Queensland, announcing the appointment of Michael Brassey as Sales and Technical Manager for Alucobond Architectural in the state.

Mr Brassey will manage and coordinate sales efforts in Queensland and liaise with architects, designers and builders to increase the status of Alucobond and Terracade in the local market.

He brings a wealth of experience to the recently vacated role, having worked in the specialist product supply to the building and construction industry for some 30 years.

Prior to joining Alucobond Architectural, Mr Brassey served in a sales and specification role with GWA Door & Access Systems, specialising in architectural door hardware, electronic access control products and specialist sliding door systems for architects, developers and builders.

Mr Brassey said he looked forward to the challenge of furthering sales growth of Alucobond aluminum composite material and the Terracade terracotta facade system in his home state.

“Undoubtedly the biggest challenge of my new role is the proliferation of “me too” products that can only compete on the price ticket. The solution is education and I look forward to showing architects and designers just how much they can achieve with our products,” said Mr Brassey.

Mark Bradfield, Business Manager, Alucobond Architectural said Mr Brassey would be a welcome addition to the Alucobond Architectural team.

“Michael has extensive experience in the building and architectural specification industry and, with his strong knowledge of the local market, I’ve no doubt he will be a valuable asset in ensuring we further increase our sales and status in Queensland,” said Mr Bradfield.

Contact Profile


HVG (Halifax Vogel Group) is a privately owned Australian company that imports and distributes graphics media, industrial fabrics, decorative building products and exhibition systems throughout Australasia. Formed in 1988 and with a history that dates back to the 1950s, HVG has gone from strength to strength and sustained continued growth in size and scope to handle new products and services. In August 2007 HVG acquired Alucobond Architectural and Octanorm Australia (est. early 1970s).

HVG distributes a vast selection of products across multiple sectors including building, high pressure laminates, decorative and architectural panel products; engineered stone; industrial and marine fabrics; stationery materials; graphics, digital media and display materials; and aluminium exhibition and shopfitting display systems. HVG comprises more than 170 staff located over 30,000 square metres of warehouse and office space in Sydney, Melbourne, Brisbane, Gold Coast, Adelaide, Perth, Auckland and Bangkok.
Paul Fahy
P: 02 9368 7277
W: www.hvg.net.au


Alucobond, Architecture, Appointment, Building, Sales, Design, Queensland



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