Saturday, April 2nd, 2011
Zhu Zhu Pets is a popular line of hamster toys manufactured by the company Cepia LLC. Founder Russ Hornsby created these hamster toys in 2009 and released them in August of that same year. Zhu Zhu Pets were one of the most sought out toys during the 2009 holiday season. These toys caused such a frenzy that prices skyrocketed from $9 to $60 because the level of demand for the adorable, mobile hamsters exceeded the amount on stock. Since 2009, Zhu Zhu Pets have garnered awards and accolades, such as being placed on TIME Magazine’s list of the 100 greatest toys since 1923.

The Zhu Zhu Pets family has now expanded and grown into a “Zhu-niverse.” The original Zhu Zhu Pets were nine differently colored hamsters, such as the yellow Pipsqueek and the light brown Mr. Squiggles. Other toys in the "Zhu-niverse" include Zhu Zhu Babies, Zhu Zhu Princesses, and Zhu Zhu Puppies. There are also accompanying accessories and video games for Nintendo DS and the Wii.

The newest addition to the Zhu Zhu Pets phenomenon is the Royal Wedding Set, which is slated to be released this year. The Royal Wedding Set includes a prince and princess, each with their own outfits. Like other Zhu Zhu toys, the Zhu Zhu Prince and Princess are programmed to move and can dance with each other. In addition, the Royal Wedding Set features a grand castle in which the Prince and Princess can be placed in and other royally themed accessories. With the Zhu Zhu world growing rapidly and the anticipation for their newest toy mounting, the Royal Wedding Set is sure to be a hit for the Zhu Zhu Pets family.

There are many assets about Zhu Zhu Pets that set them apart from other toys. These hamsters are soft and plush and react to their environment. When put on “nurturing mode,” Zhu Zhu Pets will emit purring noises, and when set to “adventure mode,” the hamster toys will explore and react towards their surroundings. Now that there are different kinds of Zhu Zhu toys on sale, from Kung Zhu Pets to Rockstar Pets, there is a Zhu Zhu toy out there for every child.

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