Saturday, December 27th, 2008
Sydney, Australia... Software Alliance Group, Authorised Disributors for Sage Pastel, developers of leading accounting and business software (with 180 000 customers), has broken entirely new ground with its latest product, My Business – which strips out accounting terminology and thereby enables business people with no knowledge of accounting to use it.

There are, for instance, no “creditors” or “debtors” in My Business. The package refers only to “payments” and “receipts”.

Also, the package’s functionality includes only that required for very small businesses. There’s no general ledger but there is invoicing, stock, purchasing, and cashbook capability.

Software Alliance Group's managing director, John North, says that development of the product, two years in the making, was possible only because Sage Pastel has over 18 years’ experience of creating accounting applications for the SME sector.

“When we started, the rush to computerise accounting functionality had just begun and everyone was focused on providing progressively richer functionality. All of us competed on features. Accordingly, today, accounting packages have more features than the average, small business will use.

“Being as close to the SME market as we are, we understand the realities facing entrepreneurs. They’re never going to become accountants, so why force them to learn what is, essentially, a foreign language – and feel inferior along the way?

“We realised that simply cutting down one of our existing products was not going to help that kind of entrepreneur. So we built My Business from the ground up. We threw all the conventional rules about accounting software out of the window and worked, instead, from the intellectual property we’ve gathered for ourselves over the past 18 years about the way a small business runs.

”We couldn’t have done it, though, without having come full circle in the world of accounting software. It’s easy to look at a simplified product and say ‘I can copy this’. But to originate it, to be the first to break the rules – strangely enough – takes a lot of experience and wisdom.”

My Business forms part of a product roadmap developed by Sage Pastel some years ago to mentor people entirely new to business (and accounting) about controlling the finances of a business.

My Business is the second step on that mentoring path and follows on from Sage Pastel Invoicing, the product Sage Pastel introduced at the end of last year. It enables a very small business to progress from using technology to automate its invoicing processes to automating related processes such as stock tracking, bank reconciliation, and tax reporting.

Other features include Suppliers, Item Quantities, Cost and Adjustments, Bank Accounts, Sundry Accounts, Cashbook Processing, an Income Statement Report, and a simple Assets Register with an Assets Register report.

Extremely user-friendly dashboards that ensure a bird’s-eye view of the company at all times, include due and overdue supplier invoices (i.e. to be paid), purchase orders due and overdue for delivery, due and overdue notes, top suppliers by purchases, top suppliers by balance owed, purchases history graphs with full drill down to the supplier invoice level, and supplier ageing totals graphs with full drill down to the supplier invoice level.

“Accounting really doesn’t get easier than this,” North says.

“Also, knowing that although most people use only about 10% of, say, Microsoft Word, they do use 100% of that 10%. We’ve supplied about 2% of all possible accounting features with the confidence that the small businesses this product is aimed at will use 100% of that 2%.

“In other words, they’ll get enormous value out of the package. And when they’ve grown enough to move to greater functionality, the upgrade path to other Sage Pastel products is easy.”

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Software Alliance Group Pty Ltd

Software Alliance Group is an Authorised Australian Distributor of Sage Pastel’s extensive range of accounting, payroll and related small-to-medium business software products including Sage Pastel Partner, Sage Pastel Evolution, Sage Line 50 and Sage Pastel Xpress. Software Alliance Group is an Authorised New Zealand Distributor of Sage Pastel’s extensive range of accounting and related small-to-medium business software products including Sage Pastel Partner, Sage Pastel Evolution, and Sage Pastel Xpress. For more information visit
Patrick Mcauliffe
P: 02 8436 6000

Sage UK Limited

About Sage UK Limited

Headquartered in Newcastle upon Tyne, Sage (UK) Limited is a subsidiary of The Sage Group plc, a leading supplier of business software and services to 5.7 million customers worldwide.

Formed in 1981, the Group was floated on the stock exchange in 1989 and now employs 14,800 people in its market leading companies worldwide.

At Sage, we live and breathe business every day. Through our people, business software, services and our partners, we are passionate about helping businesses of all sizes achieve their ambitions by helping them to overcome the day-to-day practicalities of running a business, so that they can do business the way they want to.


New Entry Level SME Accounting Product


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