Friday, December 10th, 2010
MELBOURNE, VIC – 9th DECEMBER 2010 – Digital distributor Valleyarm has just signed reciprocal agreements with Believe, the largest digital distributor in Europe. The relationship means that Valleyarm’s content will now be distributed to Believe’s extensive retail network in Europe. In exchange, Believe’s artists and labels will be sold through Valleyarm’s numerous digital outlet partners in China, Japan, South East Asia, the Pacific, Australia and New Zealand and stores such as Telstra Bigpond, Guvera, China Telecom and China Mobile.

This deal is an important step forward in the development of Valleyarm as a truly global distributor, with the addition of Believe’s content putting Valleyarm well on the way to distributing over one million tracks in 2011. The partnership will also facilitate Believe’s entry into the lucrative Asian market through Valleyarm, already positioned as the leading distributor in the region.

Believe currently distribute content to hundreds of stores such as Rhapsody, Juno,, VirginMega.FR, Beatport and Juno. Valleyarm’s artists and labels will now also have access to mobile and video services like Vodafone, Orange, Telecom Italia and H3G. Through Believe, Valleyarm can now welcome labels like Cryogenic, Victorie, EPM, StudioCanal, Terra Humana, Subterfuge, Ocora/Radio France, Azzura and Bang. Some of the new artists to be distributed throughout the Asia-Pacific through Valleyarm include Sonic Youth, David Vendetta, Allain Leprest, Dead Pixels, Trio Rosenberg, MC Solaar, Gojira, Ennio Morricone and Maria Callas. With Believe’s seven offices across Europe and the United States, Valleyarm can expand the reach of its current offices and partners in Australia, Germany, Fiji, South Africa, Thailand.

Contact Profile


Valleyarm specialises in the digital distribution, publishing and online marketing of music and video content focused primarily on content and services within the Asia Pacific Region, along with representation in eastern and southern Africa.
Valleyarm incorporates a unique solution emphasising an “Asia-Out” “Asia-In” model providing digital music content. Sub-publishing and touring services which enable Asian content owners to monetise content external from their homeland, and to provide an Asian gateway for western acts and labels to monetise their content in non-traditional markets.

The Valleyarm catalogue currently includes song, album or video titles from high profile artists such as Birds of Tokyo, Tina Arena, Vanessa Amorosi, The Veronicas, Diesel, Jimmy Barnes, Nidji, Peterpan, T-Rex, Delta Goodrem, Small Faces, Silverchair, Underworld and Ian Dury and The Blockheads.

Valleyarm has existing offices in Australia and Berlin, and partners throughout Asia, the Pacific, the Middle East, UK and Europe. For further information visit the Company’s website at
Lucy Tullet
P: +61 7 3832 2278


Valleyarm, Music, Digital Music, Downloads, Distribution, Digital Distribution, Believe, iTunes, MP3, Music Industry



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