Wednesday, June 15th, 2016 announces a new report “OTT Video in Emerging Markets : Monetization Strategies and 5-Year Revenue Opportunity.” added to its database. 

Avail 25% Discount on Purchase of Global Site License. This offer is valid from 7th June 2016 to 1st July 2016.

Pyramid Research provides hands-on solutions to the intricate demands for clients in the global telecommunications, media and technology industries. The research reports as available on present analysis which are uniquely focused on the identification and assessment of growth opportunities within the telecoms value chain, by market, sector, technology, and business model. The analysis is further supported by the bottom-up methodology of market forecasts for more than 100 countries.

Pyramid Research along with’s expertise spans across the entire telco provider value chain. The in-depth proficiency in everything from access networks and technologies, to connected devices, digital content and applications, analytics, infrastructure and enterprise/IT trends make the research reports a must-have for the market players and key decision makers.

Pyramid Research reports as available on present an exclusive forecasting methodology which are fully segmented and analyzed considering more than 100 countries and aggregated data to identify local, regional and global trends, benchmarks, and best practices. The market reports can help your business grow as they assess the best route for new market entry to a country, optimize your future expansion strategy, appropriately allocate resources for each market, and plan future product developments.

The latest Pyramid Research report as available on is the OTT Video in Emerging Markets : Monetization Strategies and 5-Year Revenue Opportunity. The report provides 5-year projections for SVoD and TVoD accounts and revenue by region and for key countries including Brazil, China, Mexico, Russia, Saudi Arabia and South Africa. The analysis is built upon in-depth case studies of Netflix Latin America, Clarovideo, OSN Go, iRokoTV, Ivi Russia and LeTV. Complete Report Available at .

the OTT video market trends, ecosystems and business models in emerging regions, highlighting unique challenges to such market environments and best practices for effectively positioning OTT video propositions. The report provides demand and revenue forecast for subscription video on demand (SVoD) and transactional video on demand (TVoD) for Africa and the Middle East, Emerging Asia Pacific, Central and Eastern Europe and Latin America. Country-level forecasts are included for key markets including Brazil, China, Mexico, Russia, Saudi Arabia and South Africa.

Inquire for discount at .

Avail 25% Discount on Purchase of Global Site License. This offer is valid from 7th June 2016 to 1st July 2016.

Key Findings: The growing investment in broadband infrastructure, with the improvement in network speed and performance, has opened up new opportunities to provide video over IP, not only in more advanced, developed economies but also in emerging markets. OTT video is mostly advertising-funded across emerging markets, but paid models are gaining traction within hybrid business models, whereby services offer free content to expand the user base, but at the same time position premium transactional video on demand (TVoD) and subscription video on demand (SVoD) content to generate additional revenue. In recent years, OTT business models entirely relying on advertising revenue streams have become difficult to sustain, given the high cost of content. Across emerging markets, we expect SVoD accounts will increase more than five-fold between 2014 and 2019; the proliferation in China of hybrid models combining AVoD and SVoD will be a major driver for growth. The cumulative paid OTT revenue from SVoD and TVoD services is projected to be as much as US$18.8bn for the 2015-2019 period, over 80% of which will come from the emerging markets in Asia Pacific and Latin America. Among all emerging markets examined, China, Russia, Brazil and Mexico offer the most scale and growth potential over the next five years. The opportunity to position SVoD and TVoD services successfully is stronger for local companies, provided that they have enough funding to invest in attractive content, and that they can deploy sustainable business models for paid content. In spite of the growing importance of mobile, with increasing 4G take up, the bulk of OTT video usage will remain over fixed broadband networks, with WiFi representing a key enabler technology for nomadic usage on secondary screens. In order to reinforce their market position, all pay-TV operators should consider aggregating third-party OTT services within the main service portfolio in addition to standalone OTT propositions.

Another such report is the Quad-Play Strategies in Western Europe: Growth Drivers and Best Practices for Service Providers. This report provides an executive-level overview of the quad-play market in Western Europe today, with detailed information on major successful operators in the region. It delivers an analytical overview of the market in the region as well as deep qualitative and quantitative insights into three operators and countries at different stages of quad-play deployment, analysing key trends and household penetration, evaluating near-term opportunities and assessing main challenges, based on proprietary data from Pyramid Research's database.

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Information Technology & Telecommunication , Software & Enterprise Computing, Rich Internet Application (RIA), OTT Video, OTT Video market, OTT Video industry, global OTT Video market, global OTT Video industry, market of OTT Video, industry of OTT Vide




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