Monday, November 15th, 2010
Halifax Vogel Group (HVG) has announced the promotion of one its long-serving and successful managers, with the appointment of Mark Bradfield as Business Manager for Alucobond Architectural.

Based in Melbourne, Mr Bradfield will be tasked with managing business activities for Alucobond Architectural and further enhancing the brand’s profile in the Australian market with the addition of new products.

No stranger to HVG and its product portfolio, Mr Bradfield joined Alucobond Architectural as a Sales Coordinator in 2003 and went on to serve as Sales Manager – Display, overseeing the growth of Dibond, Forex and Kapa in the southern states.

He was appointed as Technical Sales Manager for Alucobond Architectural in 2007 and has done an outstanding job driving sales in the southern states – the brand’s largest individual sales territory – since.

During this time, Mr Bradfield also studied part time to complete his Business Accounting degree and is undertaking an EMBA.

Bruce Rayment, Chief Executive Officer, HVG said Mr Bradfield was a natural choice to take over as Business Manager for Alucobond Architectural.

“Mark knows the Alucobond brand and business as well as anyone. He has worked tirelessly in his roles with Alucobond Architectural for a number of years and I have no doubt he will bring the same energy and leadership to his new position,” said Mr Rayment.

Mr Bradfield will take over the reins from Bill Kerr, who will revert to his former role as National Sales & Technical Manager for Alucobond Architectural.

“Bill’s great strengths lie in his sales and technical skills and he will continue to provide Alucobond Architectural with his experience, knowledge and passion, managing our large sales team and providing technical support,” said Mr Rayment.

Contact Profile

Halifax Vogel Group

Halifax Vogel Group (HVG) is a privately owned Australian company that imports and distributes graphics media, industrial fabrics, decorative building products and exhibition systems throughout Australasia. Formed in 1988 and with a history that dates back to the 1950s, HVG has gone from strength to strength and sustained continued growth in size and scope to handle new products and services. In August 2007 HVG acquired Alucobond Architectural and Octanorm Australia (est. early 1970s).

HVG distributes a vast selection of applications across multiple sectors including building, high pressure laminates, decorative and architectural panel products; engineered stone; industrial and marine fabrics; stationery materials; graphics, digital media and display materials; and aluminium exhibition and shopfitting display systems. HVG comprises more than 150 staff located over 26,000 square metres of warehouse and office space in Sydney, Melbourne, Brisbane, Adelaide, Perth, Auckland and Bangkok.
Paul Fahy
P: 02 9368 7277


Alucobond, Architecture, Appointment, Building, Business Manager



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