Wednesday, May 11th, 2016


About Online Lingerie Market in APAC 

The term lingerie originated from the French word 'linge' for linen. In French, the term is used for both male and female undergarments, whereas in English it refers solely to women's innerwear. Lingerie is made of fabrics like nylon, satin, silk, polyester, and lace. The evolving fashion landscape and the rising need for comfort have resulted in increased demand for lingerie across the region. The opening of online lingerie stores has improved the growth prospects of the lingerie industry, as they offer a wide range of international and private labels through one platform. 

Technavio’s analysts forecast the online lingerie market in APAC to grow at a CAGR of 27.81% during the period 2016-2020. 

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Covered in this report 
The report covers the present scenario and the growth prospects of the online lingerie market in APAC for 2016-2020. To calculate the market size, the report considers revenue generated from the online retail sales of the following lingerie products: 
• Bras 
• Daywear 
• Loungewear 
• Panties 
• Shapewear 
• Sleepwear 

Technavio's report, Online Lingerie Market in APAC 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market. 

Key vendors 
• Baci Lingerie 
• Hanesbrands 
• Jockey 
• L Brands 
• PVH 

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Other prominent vendors 
• Chantelle 
• Etam 
• Golden Lady 
• Lindex 
• Triumph 
• Wacoal 
• Wolford 

Market driver 
• Growth of e-commerce industry 
• For a full, detailed list, view our report 

Market challenge 
• Difficulty in choosing product 
• For a full, detailed list, view our report 

Market trend 
• Availability of top brands online and preference for omni-channel retail 
• For a full, detailed list, view our report 

Key questions answered in this report 
• What will the market size be in 2020 and what will the growth rate be? 
• What are the key market trends? 
• What is driving this market? 
• What are the challenges to market growth? 
• Who are the key vendors in this market space? 
• What are the market opportunities and threats faced by the key vendors? 
• What are the strengths and weaknesses of the key vendors?

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Table of content

PART 01: Executive summary 
• Highlights 
PART 02: Scope of the report 
• Market overview 
• Top-vendor offerings 
PART 03: Market research methodology 
• Research methodology 
• Economic indicators 
PART 04: Introduction 
• Key market highlights 
PART 05: Market landscape 
• Market overview 
• Online lingerie market in APAC 
PART 06: Market segmentation by product 
• Segmentation of online lingerie market in APAC by product type 
PART 07: Key leading countries 
PART 08: Market drivers 

• Increased mobile phone and smartphone penetration 
• Growth of e-commerce industry 
• Increase in disposable income among emerging middle class 
• Price discounts and special offers 
• Changing consumer preferences 
PART 09: Impact of drivers 
PART 10: Market challenges 

• Difficulty in choosing product 
• Technical issues 
• Delivery and packaging issues 
• Reduced profit margins 
PART 11: Impact of drivers and challenges 
PART 12: Market trends 

• Availability of top brands online and preference for omni-channel retail 
• Use of location-based technology for enhancing consumer experience 
• Availability of measurement apps and related websites 
PART 13: Vendor landscape 
• Competitive scenario 
• Vendor share analysis 
• Baci Lingerie 
• Hanesbrands 
• Jockey 
• L Brands 
• PVH 
• Other prominent vendors 
PART 14: Explore Technavio 

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