Friday, April 8th, 2016 adds“Us  EMV POS Terminal Market to 2016-2020”reports to its database. We can offer you discount on this report.

This market research study presents a detailed segmentation of the EMV POS terminal market in the US by end-user (hospitality and retail). The key leading vendors in the market are Ingenico Group and VeriFone Systems.

Outlook of the EMV POS terminal market in the US 
Point of Sales (POS) refers to a system or a combination of systems that are used to enable secure and faster checkouts for customers at sales outlets. A standard POS system comprises a computer, a monitor, a cash drawer, a receipt printer, a barcode scanner, a POS software, a weight scale, and credit and debit card readers. Factors such as the rising circulation of credit and debit cards have led to an increasing number of card transactions which is driving this market in the US. An increase in card transactions has led enterprises that were initially reluctant to adopt payment mechanisms involving cards to consider them. For example, in 2015, over 56% of all payment transactions in the US were done using cards and the share is expected to increase to over 62% by 2020. Therefore, the increasing use of debit or credit card-based transactions will aid in the growth of the EMV POS terminal market in the coming years. Technavio’s market research analysts have estimated the volume of EMV POS terminal is expected to reach close to 3.6 million by the end of 2020.

With several large retailers and medium-sized retailers migrating to software as a service platforms (SaaS) in the cloud from back-end processes, the market for EMV POS terminals has a positive outlook over the forecast period. This will enable retailers to store a significant amount of data that can be accessed from anywhere by authorized units. These solutions require fewer IT resources and help in cutting down associated costs and complexities. They are expected to enhance cloud-computing technology and the related POS processing environment for retailers. This recent shift in preference for cloud-based solutions is expected to bolster the growth prospects of this market in the coming years.


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Segmentation by end-user and analysis of the EMV POS terminal market in the US 
During 2015, the retail sector dominated the EMV POS terminal market in the US and accounted for more than 50% of the market share. The retail sector includes supermarkets, hypermarkets, gas stations, drug stores, specialty stores, and mass merchandise stores. Factors such as the shift toward organized retailing in the US along with the pressure to sustain competition and retain market share has resulted in the integration of advanced POS systems. Moreover, large retailers like Walmart and Target give bulk orders for EMV POS terminals to minimize risks and enhance the use of technology across their retail stores, thereby resulting in an augmented demand for EMV POS terminals and related hardware and software.

Competitive landscape and key vendors 
The EMV POS terminal market in the US is highly competitive owing to the presence of well-established players that are adopting new technologies to gain a competitive edge. The competition is expected to intensify with vendors adopting new technologies and an increasing number of M&A transactions.


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Key vendors in this market are -

Other prominent vendors analyzed in this market research report are Equinox Payments, PAX Global Technology, and SZZT.

Key questions answered in the report include 
-What will the market size and the growth rate be in 2020? 
-What are the key factors driving the EMV POS terminal market in the US? 
-What are the key market trends impacting the growth of the EMV POS terminal market in the US? 
-What are the challenges to market growth? 
-Who are the key vendors in the EMV POS terminal market in the US? 
-What are the market opportunities and threats faced by the vendors in the EMV POS terminal market in the US? 
-Trending factors influencing the market shares in the US. 
-What are the key outcomes of the five forces analysis of the EMV POS terminal market in the US?


For more information or any query mail at [email protected]


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