Wednesday, June 9th, 2010
Recently launched Waterside Property Sales is Australia’s newest real estate portal, and is the first to offer free listings in the niche market of waterfront and waterside properties.

In doing this, provides a platform for Australian Real Estate Agents to showcase their real estate or businesses for sale or rent in a targeted niche portal, broken down into regional areas, that aims to be the Australia’s first choice for buyers looking for properties on and near the water.

Managing Director Vic Del Vecchio says of the new portal...“ allows Property Buyers who want to purchase their waterfront, coastal or water view property the opportunity to find these listings on the one site, without having to wade through an endless stream of properties they don’t want to see, in order to find one that they do”

To achieve this, is aiming for at least 10,000 niche water aspect listings, Australia wide, broken down into around 100 regions and islands, to give this market the user experience it deserves. is simple to use and will enable searchers to quickly filter out the property style, price and location they are looking for to establish their new sea change, river, marina, lake or island lifestyles and investments.

Australia and its Islands have around 60,000 kilometres of Coastline and according to the 2007/2008 Census, the largest population growths, outside of Capital cities, occurred along the Australian coast.

Notwithstanding this compelling data, it is surprising, there has not, until now, been a property portal that is dedicated to niche marketing the coast and waterways of Australia.

With the assistance of a group of "pilot agents" around Australia, was developed and tested over a 12 month period and launched publically to Australian Real Estate Agents during the first weeks of June 2010 with a targeted mail campaign to agents across Australia’s Coastal, Riverina, Marina, Harbour, Island and Lakeside regions.

“The take up by Australian Agents to since this time, clearly demonstrates that niche marketing, to buyers looking for properties on or near the water, is a smart thing to do” Vic says.

This new portal represents the Paradigm shift in Real Estate internet marketing with its free to list pay to upgrade niche portal model. Niche targets, region specific marketing and hyper local advertising will be the key to its success.

File Library

Contact Profile

Waterside Property Sales

Australia's premier website for sales and rentals of residential and commercial real estate, businesses and projects on the waterfront or with water views.
Vic Del Vecchio
P: 03 6334 5966
M: 0413 040 892


Free real estate Portal ,property listings,Real Estate, Coastal Real Estate, waterfront real estate, Real estate Portal



More Formats

View QR Code