Wednesday, January 27th, 2016

Complexica Pty Ltd, a leading provider of Artificial Intelligence software that helps organisations sell more products and services, and reduce their labour costs and headcount, announced today that Nigel Hey has joined the company as Director of Data Science.

Prior to joining Complexica, Nigel was responsible for analytics and data science globally for Treasury Wine Estates, the makers of Penfolds grange and home to iconic brands such as Wolf Blass, Lindemans, Wynns and Pepperjack. Nigel's primary expertise lies in delivering value to large organisations by leveraging internal and external data, as well as domain expertise, to generate models and insights that lead to increased revenue or improved efficiency.

 “Nigel brings strong, practical skills to Complexica, having been part of global management teams in large organisations, and we are tremendously pleased that he has decided to join our team,” said Dr Zbigniew Michalewicz, Chief Scientist of Complexica. “As our company continues to grow and expand its analytical offering, Nigel’s tremendous depth and breadth of industry experience will prove invaluable in maximising the value we deliver for our clients."

 Nigel has experience working with large Australian and international companies in the fields of analytics, data science and data quality. He has spoken both locally and overseas at events and conferences on data and information quality improvement methods, as well as approaches to data governance.

 “Having worked with a variety of private and public sector organisations across oil & gas, defence, energy, law and health, I’m a passionate advocate of using data science and analytics to drive tangible economic benefits,” said Nigel Hey. “I look forward to being part of the exciting journey that lies ahead of Complexica, and contributing the company’s growth!”

To view an interview with Matthew Michalewicz, please see:

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Complexica is a leading provider of Artificial Intelligence software for optimising sales & marketing activities, ranging from promotional planning, pricing, and product mix optimisation, through to sales force automation, CRM, and multi-channel quoting and order processing. The company was founded upon the cutting-edge research of several world-renowned computer scientists, and possesses significant expertise in the areas of data mining, analytics, expert systems, optimisation, and cognitive computing. Our software applications are cloud-based and powered by our proprietary computational engine  – Larry, the Digital Analyst®  – which is based on a variety of smart and adaptive algorithms. For more information about Complexica, please visit:

Matthew Michalewicz
M: 0422813898


analytics, big data, insights, data science, treasury wine estates




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