Muzaara, a Sydney based digital marketing startup, has been named a Shopping Innovation finalist in this year's Premier Partner Awards, presented by Google Partners.
The Premier Partner Awards honour innovation in digital marketing across Search, Mobile, Video, Display, Shopping and Growing Businesses Online.
Muzaara offers Machine learning Automation to SME ecommerce companies globally.
Their award submission included a profile describing their recent work for Canningvale.
Canningvale was looking to increase their ROAS, so they turned to Muzaara for guidance and assistance. Muzaara’s smart algorithm helped them increase monthly revenue by +598%
Managing Director of Canningvale Australia Ltd, Jordan Prainito said, “Canningvale is always looking for channels to connect with our customers and showcase them our luxury homewares. With Muzaara's smart platform we have been able to focus on connecting with our customers when they are ready to purchase and ensure that our marketing budget grows while maintaining a healthy ROAS.”
Muzaara is part of a select group of digital specialists that Google celebrates as Premier Partners. To qualify as a Premier Partner, digital marketing agencies and professionals must pass a series of exams and prove their expertise in using and applying Google's advertising products.
Premier Partner Awards 2018 winners will be announced in October at g.co/premierpartnerawards/aunz.
Muzaara, adopts a SaaS model to offer a platform that can generate ads to networks such as Facebook & Google. Our proprietary technology uses existing advertiser’s product data feeds to streamline the process of creating and loading digital ads. At its core, the system automates and optimises adverts to ensure high ROI at a granular product level.
To find out more about Muzaara and learn about Google Shopping Insights For The Holiday Season, Muzaara & Google have a free event for retailers in Sydney on the 11th September - https://partnersevents.withgoogle.com/en-au/muzaara/muzaara
Muzaara's intelligent marketing platform has been developed by industry experts who saw a need to offer small to medium size advertisers an advanced but simple to use platform to create and manage their online advertising. The company's founder has been working in the online advertising space for more than 10 years and has worked with thousands of ecommerce clients worldwide.