Friday, September 25th, 2015

Tokyo, Japan, and Shanghai, China - UNIQLO is set to open its MAGIC FOR ALL store on the fifth floor of the UNIQLO Shanghai Global Flagship Store on Huai Hai Road, its largest UNIQLO store in the world, on September 27. The MAGIC FOR ALL line of LifeWear apparel is part of a global collaboration with Disney Consumer Products that aims to surprise and delight customers of all ages.

Customers begin their MAGIC FOR ALL journey at the store's main entrance, where a 180-centimeter-tall Mickey Mouse statue and 100 Mickey Mouse figurines await. Known as the Mickey 100 Series, the inspiration for these iconic figurines was taken from 100 exclusive new designs for Mickey Mouse, which will be on display for the first time in Shanghai. Fifteen of the designs were reproduced on colorful UTs (UNIQLO T-shirts), including five designs for children.

Inside the MAGIC FOR ALL store, customers are treated to a series of unique and immersive experiences found only at UNIQLO in Shanghai. Tinker Bell can be seen flying across wall monitors accompanied by music, and in a world first, the store features Shout Mickey, a special area that captures joyful moments. When a customer shouts 'Mickey' toward the lens of a digital camera, the moment is captured and a digital image can be sent to the customer's mobile device as a memento of the visit. The store also features a Future area, showcasing UNIQLO's UT range of fashions, and the Colorful Fairy Tale realm for little princesses.

Unique and innovative being central to the overall shopping experience, the store is the first in China to offer MAGIC FOR ALL options for UTme!, a custom T-shirt design service, and for MY UNIQLO, which enables customers to add special touches to items of clothing.

For more photos of the store, click here.
The Future
Youthful Adventurer
Colorful Fairy Tale
Custom Road and UT Factory
(c) Disney

Special Digital Tools:
Shout Mickey
Tinker Bell
Shadow Mickey

UNIQLO's clothes give you exclusive admission into the exciting world of Disney. September 25 marks the launch of a new video that showcases Disney magic through the excitement of Mickey and Minnie shadow dancing.

Special MAGIC FOR ALL Website:


- Name: MAGIC FOR ALL Store, 5th floor, UNIQLO Shanghai Global Flagship Store*
* UNIQLO's biggest store worldwide, opened on September 30, 2013
- Opening date: 10:00 a.m. on Sunday, September 27, 2015
- Operating hours: 10:00 a.m. to 10:00 p.m.
- Address: 887 Huaihai Zhong Lu, Huanpu District, Shanghai
- 5th Floor space: Approx. 1,140 square meters or 12,250 square feet
- Image:

About UNIQLO LifeWear

Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual's style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people's lives.

About UNIQLO and Fast Retailing

UNIQLO is a brand of Fast Retailing Co., Ltd., a leading global Japanese retail holding company that designs, manufactures and sells clothing under seven main brands: Comptoir des Cotonniers, GU, Helmut Lang, J Brand, Princesse tam.tam, Theory, and UNIQLO. With global sales of approximately 1.38 trillion yen for the 2014 fiscal year ending August 31, 2014 (US $13.6 billion, calculated in yen using the annual average exchange rate to the end of August 2014 of $1 = 101.5 yen), Fast Retailing is one of the world's largest apparel retail companies, and UNIQLO is Japan's leading specialty retailer.

UNIQLO continues to open large-scale stores in some of the world's most important cities and locations, as part of its ongoing efforts to solidify its status as a truly global brand. Today the company has a total of more than 1,600 stores in 16 markets worldwide including Japan, Australia, China, France, Germany, Hong Kong, Indonesia, Malaysia, Philippines, Russia, Singapore, South Korea, Taiwan, Thailand, U.K. and the U.S. In addition, Grameen UNIQLO, a social business established in Bangladesh in September 2010, currently operates several Grameen UNIQLO stores in Dhaka. UNIQLO manages an integrated business model under which it designs, manufactures, markets and sells high-quality, casual apparel. The company believes that truly great clothes should be supremely comfortable, feature universal designs, are of high quality and offer a superb fit to everyone who wears them.

With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere. For more information about UNIQLO and Fast Retailing, please visit and

For media queries, please contact

Hitomi Yamanaka or Naoto Miyazawa
Tel. +81 3 6865 0600


Fast Retailing Corporate PR
Aldo Liguori
Tel. +81 3 6865 0060

Contact Profile

Aldo Liguori

P: +81 (0)3 6865 0960




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