Friday, May 21st, 2010
You already know how to take a perfect picture, but having all the skill, dedication and passion in the world will not generate a great income on its own. As with any business, understanding your market is the key to success. Having the right marketing and selling techniques to present to that market is paramount.

Michael Warshall understands this principal, arguably better than anybody else in the industry. He is a Master Photographer and a Fellow of the AIPP, was Australian Portrait Photographer of the Year, International Wedding Photographer of the year and has won just about every major prize from around the world. Michael is not only an awarded, world-renowned photographer, he is also, without a doubt, one of the world’s most successful Portrait/Wedding Photographers. What sets him apart? He understands the business of photography. Now you can too.

Having a proven record of achievements over the last 30 years, Michael is in a unique position to share his knowledge with others in the industry. Currently he operates a week long luxury retreat from his beachfront property in Los Cabos, Mexico as well as a Live-In Weekend Workshop at “The Resort” on the Mornington Peninsula, just 90 minutes outside Melbourne in Victoria, Australia.

Coming up in July and August, Michael will present the rare opportunity to take part in one of the most exclusive lifestyle learning experiences in the world, when he presents his High Profit Success workshop at “The Resort”, his luxurious 5 star property on the Mornington Peninsula.

Michael guarantees both results and an amazing experience that will change your life. During the 2 day and 2 night workshop, Michael delves into:

- Stealth Marketing
- Pricing your work realistically
- Presenting your images
- Learning the presentation methods
- The exact words to use in sales presentations
- Learning what to say when the client says “it’s more than I wanted to spend” and get the sale
- Learning strategies you must know for success
- Develop a referral strategy that works
- Taking control of your clients & your future
- Creating a powerful image
- Stay ahead of the competition

These are the skills that generate sales. Photographers, who have attended Michael’s workshops in the past, can attest to this.

“We found the training to be invaluable and exciting and we are today implementing the ideas you gave us. Should anyone have any doubts about the value of the training weekend please please feel free to give them our contact details...we have only positive things to say.” Jim & Sandra – James Chetcuti Photography, Queensland

“Following from Michael’s seminar I was very inspired to achieve more. To take a break from the everyday business and work on the business and not in the business is great. I think these seminars would be a great reward for high performing staff members to attend, for myself great to network with other high performing individuals. Our business has grown and continues to grow, money and time well spent. Wonderful location world class” Vittorio Natoli- Director/Founder Viva! Life Photography

In February 2011 Michael takes an extended version of the workshop to Los Cabos, Mexico. In addition to the wealth of knowledge Michael imparts, guests will also enjoy 5 star luxury accommodation at the Grand Regina, specialized activities including sunset cruises, sightseeing trips and massage, making this more of an exclusive holiday learning experience rather than just a regular seminar. The timing of the Los Cabos workshop coincides with other major events in North Pacific, taking place after PMA 2011 and before WPPI 2011, both hosted in Las Vegas.

High Profit Success workshops run on the following dates. Places are limited to a maximum of 6 people and bookings take place on a first come first serve basis.

The Resort, Mornington Peninsula
Friday 23 July 2010 – Sunday 25 July 2010
Monday 9 August – Wednesday 11 August 2010
Monday 23 August – Wednesday 25 August 2010

Los Cabos, Mexico
Group 1: 4-10 February 2011
Group 2: 11-17 February 2011

Book online at
For further information:
Contact: Michael Warshall +61(0)3 9588 2600 or [email protected]

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Contact Profile

Nulab Professional Imaging

Michael Warshall, Master Photographer, is the Director of Nulab Professional Imaging. Nulab was started by a group of photographers over 28 years ago and has grown to become Australia's largest professional lab. Being Australia's premiere professional photographic laboratory, Nulab supplies print, workflow and business solutions to the professional photographic industry throughout Oceania and the world. With a large staff of trained imaging professionals and implementation of leading edge equipment Nulab is well established to supply the products and services that photographers require to satisfy their business and client's needs.
Michael Warshall
P: 03 9588 2600


Photography, mexico, Workshop, Seminar, Dates, Sales and Marketing, strategies, stealth marketing, high profit



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