Monday, June 15th, 2015

Over the last decade the number of motorists on Australian roads has risen from 13.3 million to 15.9 million. Despite the increased volume of traffic, the proportion of motorists who have been involved in a vehicle accident while driving has fallen during this time, the latest findings from Roy Morgan Research show. The decline is consistent across most states.

As of March 2005, 20.8% of Australian motorists reported having at least one accident while driving in the previous five years. By March 2015, this figure had declined to 19.1% of motorists.

South Australia and Western Australia were the most improved states. Ten years ago, the proportion of SA motorists who’d had a vehicle accident in the prior five years was 21.1%. By 2015, it was 18.3%. Similarly, the accident rate in WA fell from 19.1% to 16.8%, making it the country’s safest state to be a driver.

Tasmania was the only state with a marked increase in the proportion of motorists who had at least one accident in the last five years: from 19% to 23.8%. Incidentally, Tasmania is also the state with the lowest rate of roadside assistance coverage in the country…

Vehicle accidents by state: 2005 vs 2015


Source: Roy Morgan Single Source (Australia), April 2004–March 2005 (n=46,583) and April 2014–March 2015 (n=42,854).

Jordan Pakes, Industry Director - Automotive, Roy Morgan Research, says:

“The fact that fewer Australian motorists are having vehicle accidents while driving is good news for everyone. WA’s decline is especially encouraging, and suggests that the WA Office of Road Safety is doing something right with its diverse campaigns targeted at everything from drink-driving and speeding to distracted driving. 


“So what kind of motorist is most likely to be in a fender bender? A decade ago, male motorists (21.7%) were more likely than their female counterparts (19.9%) – but the reverse is now true. A slightly higher proportion of women (20.0%) now report having had an accident in the previous five years, compared with 18.2% of men.


“Of course, a driver’s age and relative experience behind the wheel plays a part. Almost a quarter of young female motorists aged under 25 have had an accident in the last five years (compared to one in five men of the same age) — but the most accident-prone age group is men aged 25-34 (26.5%).


“As the number of motorists on Australian roads continues to climb, it is crucial that government authorities keep campaigning to raise awareness about road safety and ensure that drivers who endanger others are penalised appropriately.”

View this release in full on our website.

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Roy Morgan Research

Roy Morgan Research is Australia's best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.
Samantha Wilson
P: (03) 9224 5268


automotive, road safety, traffic, accidents




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