Amsterdam, July 15, 2014 - (ACN Newswire) - Gemalto (Euronext NL0000400653 GTO), the world leader in digital security, provides its support to the GSMA pan-African mHealth Initiative (PAMI), a mobile ecosystem that aims to improve maternal and child health and nutrition in sub-Saharan Africa. Acting as one of the first leading partners in this ambitious undertaking, Gemalto is contributing its digital security expertise to two key mHealth programs: the United Nations Every Women Every Child Global Strategy and the Global Nutrition for Growth Compact.
GSMA's PAMI brings together stakeholders from the mobile and health industries, as well as from the public sector. The project will leverage a wide range of communications products, solutions and infrastructures to deliver sustainable and effective mHealth support that meets the needs of over 15 million pregnant women and mothers with children under five years old.
The first phase of the initiative will be launched across seven countries (Ivory Coast, Ghana, Nigeria, Rwanda, South Africa, Uganda and Zambia) in September 2014, extending to a further four (Kenya, Malawi, Mozambique and Tanzania) in early 2015.
Gemalto will help bring mHealth and nutrition services to the masses dynamically through its advanced SmartMessage interactive messaging solution, leveraging its existing relationships with mobile operators across the region. The aim is to simplify the relationships between patients and health stakeholders to deliver targeted nutritional and health advice via mobile phones.
"As the world is becoming ever more digital and wireless, we are thrilled to see our solutions being used to support a noble social cause with this initiative," commented Philippe Vallee, Chief Operating Officer at Gemalto. "There can surely be no clearer illustration of the potential of mobile solutions to fundamentally change the expectations and outcomes of millions of people in sub-Saharan Africa."
 The GSMA represents the interests of mobile operators worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the world's mobile operators with more than 250 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers and Internet companies, as well as organisations in industry sectors such as financial services, healthcare, media, transport and utilities. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Expo.
Gemalto (Euronext NL0000400653 GTO) is the world leader in digital security with 2013 annual revenues of EUR 2.4 billion and more than 12,000 employees operating out of 85 offices and 25 research and software development centers, located in 44 countries.
We are at the heart of the rapidly evolving digital society. Billions of people worldwide increasingly want the freedom to communicate, travel, shop, bank, entertain and work - anytime, everywhere - in ways that are enjoyable and safe. Gemalto delivers on their expanding needs for personal mobile services, payment security, authenticated cloud access, identity and privacy protection, eHealthcare and eGovernment efficiency, convenient ticketing and dependable machine-to-machine (M2M) applications. We develop secure embedded software and secure products which we design and personalize. Our platforms and services manage these products, the confidential data they contain and the trusted end-user services made possible.
Our innovations enable our clients to offer trusted and convenient digital services to billions of individuals. Gemalto thrives with the growing number of people using its solutions to interact with the digital and wireless world.
For more information visit www.gemalto.com, www.justaskgemalto.com, blog.gemalto.com, or follow @gemalto on Twitter.
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Press release (PDF): http://hugin.info/159293/R/1822470/631148.pdf