Tuesday, December 4th, 2012
Re: Obesity Summit, Canberra Dec 3-4

Attention News editors and Health writers Media release: Tuesday December 4, 2012

Comment: Craig Sinclair 0418 315 337 [email protected]

The lack of regulation over fast food sponsorship of junior sport was a barrier to the fight against obesity, the Obesity Summit in Canberra was told this morning.

Craig Sinclair, a spokesperson for the Obesity Policy Coalition at Cancer Council Victoria said there were no controls or regulations on the exposure of children to junk food advertising and fast food brands through junior sport.

“The local grass roots community clubs display the brand of their sport’s national sponsor often because of tie-in agreements, and there is no avenue for complaint,” he said. “For parents who want to engage their children in the key major sports, there is nowhere to hide in terms of limiting the exposure of junk food advertising. There’s something intrinsically not right about that.”

Mr Sinclair said a key policy driver critical to improving healthy diets is reducing children’s exposure to unhealthy food marketing.

“On free to air television, self regulatory codes cover programs directed primarily to children, yet evidence shows that most children watch TV from five-to-nine pm, which current self regulations don’t cover because there are large numbers of adults also watching. Inadequate controls also exist for subscription television and websites directed to children.”

Mr Sinclair said other key policy drivers to improving healthy diets are increasing the price of unhealthy food, in particular sugar sweetened beverages and providing subsidies for healthy food for those on low income and improving labelling on packaged food to empower people to make healthier choices.

There is high public support for government to implement policies around each of these elements. Creating supportive environments for health involves policy and regulatory reform, as well as social marketing, programs and treatment, Mr Sinclair said.


Contact Profile

Obesity Australia

Obesity Australia is a not-for-profit health promotion organisation. Obesity Australia Members comprise the Board: John Funder (Executive Chairman), Christine Faulks, Christine Bennett, Geoff Walsh, Helen Coonan and Peter Gluckman, as well as Patrons Paul Zimmet and Harold Mitchell. Obesity Australia also has a Scientific Advisory Board comprising Jennie Brand-Miller, Joe Proietto, Matt Sabin, Steve Simpson, Stephen Colagiuri, Gary Wittert, Michael Cowley, John Dixon, John Funder and Peter Gluckman. The CEO for Obesity Australia is Stella Clark. The mission of Obesity Australia is to drive change in the public perception of obesity, its prevention and its treatment. As part of that mission, Obesity Australia is hosting the summit in Canberra.

Media contact: Graeme Willingham, Graeme Willingham Public Relations Tel: 03 9660 5541 Mobile: 0414 499 887 Email: [email protected]
Graeme Willingham, Graeme Willingham Public Relations
P: 03 9660 5541
M: 0414 499 887
W: www.facebook.com/pages/Obesity-Australia-Ltd/125857677566049


Chair of Obesity Australia, Professor John Funder, obesity epidemic, Obesity Summit




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