Friday, October 5th, 2012
A recent partnering arrangement between leading Australian garage door manufacturer, Steel-Line and family owned, innovative finishing technology company, Decorative Imaging, has resulted in possibly the most significant advancement to the garage door industry since the automation of garage doors several decades ago.
Steel-Line has worked closely with Decorative Imaging to perfect the technique of applying the authentic timber look paint finish calledDecoWood to its range of steel sectional garage doors.
Steel-Line's range of Decowood sectional garage doors has no peer in the Australian garage door industry.
Matthew Stewart, CEO, The Steel-Line Group contests that "the DecoWood range of garage doors has become extremely popular amongst builders and home owners across the country.  It's a fabulous product which really does look like timber but without the ongoing maintenance of timber and at a fraction of the price.  We're extremely satisfied with our working relationship with Decorative Imaging and very proud to be the market pioneer of this technology for garage doors."
The application of Decowood is by a two-stage photo-imaging and powder coating process originally brought from Europe to Australia by Ross Doonan, Director, Decorative Imaging in the early to mid 2000s. Mr Doonan said "for many years now our company has been successfully applying the DecoWood colours via our special coating process to a range of aluminium building products including doors and window frames.  We knew with a little tweaking we could apply the same colours to steel.  Now there is a range of garage doors inDecoWood is an absolutely fantastic thing because builders and home owners have the ability to match their garage door with the timber look of their windows, front doors and other features.
Mr Doonan went on to say that "there are so many benefits of Steel-Line's range of DecoWood timber look garage doors such as far less maintenance, no peeling, warping, rotting or cracking and they are certainly not affected for termites. And importantly it means fewer trees are harvested."
Steel-Line presently offers their steel sectional garage doors in nine authentic Decowood timber hues including bush cherry, casuarina, chestnut, ironbark, jarrah, kwila, rose mahogany, snowgum and western red cedar.
Steel-Line Mirage has company owned branches and resellers in every state and territory. Details on the Steel-Line Group, branch locations and its complete range of doors, shutters and operators can be found at
Contact Matthew Stewart on 07 3717 6666 or [email protected]
Decorative Imaging has showrooms in Melbourne, Sydney and Brisbane and distributes its products throughout Australia.
Details on Decorative Imaging and its complete range of products and finishes can be found at 
Contact Ross Doonan of Decorative Imaging on 02 4871 2277 or [email protected]



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Contact Profile

Steel-Line Garage Doors

Steel-Line Garage Doors is a national network or garage door businesses with over thirty offices a cross Australia. The group operates the main brands; Steel-Line, Perth Windsor Doors and Mirage Industrial Doors and Shutters and a number of sub brands includingAccent DoorsQuokka Garage DoorsRoss Garage Doors and GatesDoorlandJeff Lauga DoorsEverything Garage DoorsTerritory Roller DoorsIndustrial Hytech Garage DoorsActive Garage DoorsMorestyle Garage Doors and Sunshine Coast Door Services. The Steel-Line group also has an affiliated garage door operator business which supplies BOSS garage door openers, Guardian garage door openers and Marantec garage door openers.

The Steel-Line Group offers a complete range of residential garage doors, garage and shed roller doors, industrial shutters, timber garage doors, tilt garage doors and a complete range of garage door operators for residential and industrial applications. The Steel-Line group also manufactures Decowood garage doors which is a process invented by Decoral in Italy which transfers a photo image of wood from a plastic film onto steel.

Steel-Line has two major factories producing residential garage doors at Steel-Line in Brisbane and at Perth Windsor Doors in Perth. The Steel-Line garage door factory has a semi-automated Bradbury sectional door production line and the Perth Windsor Doors factory Colrol semi-automated sectional door production line.  The Bradbury sectional door line in Brisbane is complimented by a Bradburyroller door roll former and the Colrol sectional door production line in Perth is similarly complemented by a Colrol roller door roll former. Both plants are capable of supplying to the total residential garage door requirement of the Steel-Line Group in Australia.

The Steel-Line group also has industrial and custom residential garage door manufacturing facilities in most capital cities including Sydney, Melbourne, Brisbane and Perth at Mirage, Accent and Ross Door locations.

The Steel-Line network of sales and service offices are located in all major population areas including SydneyMelbourneBrisbane,AdelaidePerthHobartNewcastleWollongongGeelongCoffs HarbourGold CoastSunshine CoastRockhamptonMackay,TownsvilleCairns and Darwin. Other centres are serviced by local dealers serviced from Steel-Line branches.

The Steel-Line group seeks to be the market leader in the supply, installation and service of garage doors, roller doors and industrial shutters to the residential and commercial markets in Australia.
Matthew Stewart
P: 07 3717 6666

Ross Doonan

P: 02 4871 2277


garage door, timber look door, steel garage door, aluminium garage door



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