Wednesday, October 3rd, 2012
In the inaugural Green Lifestyle Awards, the i-MiEV was crowned winner in the New Car category thanks to its style, features and functionality.

Green Lifestyle magazine editor, Emma Bowen praised the all-electric i-MiEV’s innovative design and green credentials.

“After years of research, innovation and experimentation, Mitsubishi has successfully created a 100 percent electric vehicle that dramatically reduces its environmental impact without any compromises,” Bowen said.

Judging in the New Car category was based on a range of criteria including style, substance, impact and functionality, with i-MiEV claiming the title ahead of Nissan Leaf and Toyota Prius.

MMAL CEO Mutsuhiro Oshikiri said the Green Lifestyle Award highlights the potential of all-electric vehicles to change the Australian motoring landscape.

“Mitsubishi Motors believes the future of electric vehicles is bright and we will continue to work towards offering a range of electric and plug-in hybrid vehicles to suit all lifestyles,” Oshikiri said.

The i-MiEV, which stands for Mitsubishi Innovative Electric Vehicle, was the first volume produced electric vehicle to be available for sale on the Australian market. The all-electric Mitsubishi i-MiEV is available from selected Mitsubishi Motors dealers across Australia. To find your nearest dealership visit

For further information contact

Caitlin Beale
Corporate Communications Manager
Phone: 08 8275 7250
Mobile: 0417 243 719
[email protected]

Shona Connolly
Co-ordinator Corporate Communications
Phone 08 8275 2676
[email protected]

Contact Profile


About Mitsubishi Motors Australia

Mitsubishi Motors Australia is part of the global Mitsubishi Motors organisation and is fully owned by Mitsubishi, one of the world's largest companies.

The company's history dates back to 1870, when Mitsubishi's Japanese founder, Yataro Iwasaki, started a shipping company with three steamships. The company grew from strength to strength and, in 1914, registered the Mitsubishi three-diamond trademark. This symbol embodies more than 130 years of tradition, and has earned the confidence and trust of customers all over the world.

Mitsubishi takes great pride from knowing that more than 11 million people from around the world have chosen to drive a Mitsubishi vehicle. There are Mitsubishi dealers in more than 200 sites across Australia. These professional and knowledgeable dealers help owners ensure their Mitsubishi car is always looked after by fully-trained Mitsubishi technicians, using genuine Mitsubishi parts that meet stringent global standards.

Mitsubishi Motors works hard to develop cars that provide comfort, space, flexibility and safety; Outlander is one of them, including a range of advanced technologies such as Super All Wheel Control, Smart Keu and Bluetooth hands-free.

Caitlin Beale
P: 08 8275 7250
M: +61 0417 243 719


mitsubishi motors, i-miev, new cars, mitsubishi australia



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