Thursday, September 27th, 2012
Australia has so many talented people designing and making great products right here in this country, but it is sometimes hard to find them or know that they even exist.

Deanne Knapp from Choosy found that Australians generally like to support local industries, and have a preference for quality products that are not mass produced from overseas. “We are finding consumers are becoming more conscious of their purchases and want to know how the product is made, where it is made and what it is made from, and they like to feel connected to the people and the story behind the product,” Deanne said.

“We started Choosy to showcase small businesses that produced great products, but we had no idea of the depth of creativity and passion of Australia businesses,” says Deanne, “We search endlessly for interesting products to feature on our site, and you will be amazed at what we find from businesses right across Australia from Broome to Ballarat.”

With over 200 Australian businesses on Choosy, you will find everything you need from natural beauty products made from Australian native plants, organic wines, handmade jewellery, beautiful lighting and furniture, home wares, gorgeous fashion and of course, great things for pets too.

“There is always an inspiring story behind every business, like John O’Brien who was diagnosed with Coeliac disease, and quickly found that there were no Australian made gluten free beers on the market, so he decided to develop his own range of gluten free lagers and ales called O’Brien Beer, which have now become international award winning beers,” Deanne said.

You can find the perfect original gift ideas at Choosy, such as Eucalyptus Gum Leaf Vodka, gorgeous women’s shoes made from Japanese Kimono fabrics, handcrafted balsawood surfboards, glass jelly baby pendants, watermelon fairy floss, custom printed leggings and even gentlemen coats for pug dogs.

Discover great Australian products at and if you subscribe now, you have a chance to win a $250 shopping spree.

Contact Profile


Choosy showcases great Australian products, and reveals the passion behind Australian businesses. We support Australian made and designed products an offer low cost advertising to small businesses.

Choosy is a great shopping hub for people wanting great products and great gifts.
Deanne Knapp
P: 0412699262


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