Wednesday, June 13th, 2012
SYDNEY, AUSTRALIA – June 13, 2012 – Service providers are reaping the rewards of a boom in desktop virtualisation adoption amongst smaller businesses, according to Citrix Systems. According to one provider, uptake of desktop services is seeing user revenues more than double every three months.

“We have seen a growth in desktop as a service of more than 400% over the past six months, and we’ve only just started scratching the surface” said Gavin Evans, owner of ITEasy. “Economic uncertainty is affecting small and medium enterprises wanting to update old infrastructure, meaning the financial certainty they need is best provided through per user/per month services.”

Neville James, Channel Director for Australia and New Zealand, Citrix, believes smaller enterprises are taking advantage of reasonable price points and beneficial licensing to implement solutions more traditionally used by large organisations.

“The ability to implement desktops-as-a-service through reliable service providers like ITEasy guarantees customers service availability and quality without the need for costly upfront backend investment”, said James.

Gavin Evans continued, “While some organisations are seeing cost savings, the biggest benefits our customers are citing to us are around mobility alongside security. The technology’s ability to provide compliance, corporate security and probity of data is essential. We feel we’re at the tipping point for desktops-as-a-service in Australia.”

Citrix XenApp has in particular seen an uptake in adoption, and has been a leading reason why Citrix income from desktop services to service providers has more than tripled in the last year. Citrix XenApp is one of a number of desktop delivery models available under a single XenDesktop license, a system Citrix calls FlexCast.

“Through our competitive service provider licensing schemes, utilising Microsoft’s service provider licensing agreement, we believe that ever-smaller companies will begin to see the benefits of desktops as a service, such as improved mobility, business continuity and desktop performance,” concluded James.

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Citrix Systems

Citrix Systems, Inc. (NASDAQ:CTXS) is the company transforming how people, businesses and IT work and collaborate in the cloud era. With market-leading cloud, collaboration, networking and virtualization technologies, Citrix powers mobile work styles and cloud services, making complex enterprise IT simpler and more accessible for 250,000 enterprises. Citrix touches 75 percent of Internet users each day and partners with more than 10,000 companies in 100 countries. Annual revenue in 2011 was US$2.21 billion. Learn more at
Daniel Downes
P: 02 8437 5319
M: 0434 961 370


Citrix, desktop, virtualisation, technology



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