Tuesday, May 8th, 2012
COLOGNE, GERMANY--(Marketwire) - As a dialogue-oriented enhancement to the well-established and extremely successful Seminars the dmexco 2012 is now offering a further practice-based Conference format, the new Work Labs, which extends far beyond the pure transfer of knowledge. Exhibitors can register immediately for the dmexco Seminars and Work Labs.

The countdown is on: With immediate effect registered exhibitors have the opportunity up until May 21st to secure themselves one of the coveted places at the Seminars or in the new Work Labs of the dmexco 2012. In the course of the Seminars companies will once again be given the exclusive opportunity to present live their practical knowledge, successful case studies and inspiration for marketing everyday life to digital industry experts. Due to the high demand of the previous years the number of the seminar rooms has been expanded to six, each of which holds a capacity of 200 seats. Anyone who wants to exchange experiences and hold an intensive and result-oriented dialogue at top level will be well-advised to visit dmexco's new Work Labs: This is where industry experts will meet up in small groups of between 35 and 70 market participants to jointly work out strategies, solve problems and learn from each other when faced with concrete tasks. Applications for the dmexco Seminars and Work Labs can be made exclusively via the exhibitor portal up until May 21st. It is important to note that each exhibiting company is only allowed to submit one theme proposal per conference format and will also only be allocated a maximum of one slot due to the traditionally high demand.

Christian Muche, Director Business Development, Strategy & International dmexco: "In addition to the big stages of the Congress Hall and Debate Hall, the Seminars and the Work Labs not only form a logical conceptual enhancement, both formats furthermore guarantee the exhibitors the different presentation of their own themes to an absolutely relevant target audience. Since not only the response, but also the diversity of themes are experiencing continual growth, we decided to offer a further practice-related conference format, which is especially designed to encourage the active transfer of know-how. We are all eagerly looking forward to the new Work Labs dialogue format!"

Further information on the new dmexco Work Labs can be found at http://dmexco.de/Conference-e/9/work_labs.html. Information on the dmexco Seminars is posted at http://www.dmexco.de/Conference-e/7/seminars.html

Contact Profile


dmexco is the international leading expo & conference for the digital industry. Comprised of a unique combination between an exposition and a conference it stands for innovative and future-oriented marketing in the midst of a global growth market. Placing a clear focus on advertising, media and technology the dmexco in Cologne is the global no. 1 industry meeting platform for valuable knowledge transfer and direct business transactions. The dmexco, which is organised by the Koelnmesse, offers trade visitors the broadest range of business trends, growth strategies, product innovations and creative excellence in diverse forms and is furthermore free of charge. As the central hub for all thought leaders and minds from digital brands, advertisers and marketers, all types of agencies and media owners, the dmexco is leading the global digital industry.

All further information on the dmexco 2012 (12 & 13 September in Cologne) as well as photos, videos and statements on the dmexco 2011 are posted at www.dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco and www.youtube.com/dmexcovideo
Andre Hoffmann
P: +49 40 679 446 53
W: www.dmexco.com


dmexco Seminars and Work Labs



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