Wednesday, April 4th, 2012
Sheraton has secured top spot in the Roy Morgan Customer Satisfaction ratings for February with 90% customer satisfaction, leading Sofitel, Crowne Plaza, Marriott and Hilton.
All of the top five Hotels in Customer Satisfaction are closely placed and even small changes in future satisfaction ratings will lead to movement in this category. Sheraton is currently top placed. Further details.

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Purchase the latest detailed Roy Morgan Travel & Tourism Products

The latest detailed Roy Morgan Hotel and Resort Customer Satisfaction Report provides information on patronage levels and customer satisfaction with last stay. A comparison between chains is made for premium, mid-level and basic categories.

The latest detailed Roy Morgan Travel and Tourism Profiles and Reports include holiday intention, travel agents, satisfaction, booking methods, accommodation, air travel, hire cars, gambling and transport.
For the satisfaction scores of various hotels, plus other brands from a range of industries, visit the Roy Morgan Customer Satisfaction Awards website:

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Roy Morgan Research

Roy Morgan Research is Australia’s best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.
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P: 03 9224 5332


best Australian hotels, Sheraton, Sofitel, Crowne Plaza, Marriott, Hilton



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