Wednesday, March 28th, 2012

Australian software company Leximancer Pty Ltd and US-based Lexical Edge have announced the launch of - a new web portal to support researchers, academics, and commercial users performing qualitative analyses.

Leximancer Pty Ltd was established by research commercialisation company UniQuest in 2006, as a University of Queensland start-up taking its groundbreaking text analytics software to the global market.

Lexical Edge provides text analytics services and is the North and South American reseller of Leximancer products.

Qualitative research projects have large amounts of data, require decisions that impact the value of the analysis, and often involve mastering expensive and complex software analysis tools. supports and connects experienced qualitative researchers, and introduces beginners to Leximancer qualitative software.

“Revealing the meaning in data is the Holy Grail of qualitative research, and it used to be a lonely and expensive quest.” said Lexical Edge CEO, Mike Neal.

“This is no longer the case as, provides a guide and companion for the journey,” he said.

Leximancer director Joe McLean said that while is expected to be adopted by academic researchers, commercial users can also benefit.

“The Leximancer text analytics software is popular with academics at more than 100 universities internationally, but it is also being used extensively in the commercial world and by government agencies,” Mr McLean said.

“ provides resources and an active online community where researchers, instructors, professors, students, and commercial analysts can find training, meet and discuss research ideas and approaches, and expand their knowledge of qualitative analysis, text analytics, text mining, big data challenges, and social media analysis.” is sponsored by Lexical Edge and provided at no cost to users. Free accounts can be registered by visiting the site: More information is also available by emailing

Leximancer Pty Ltd

Leximancer Pty Ltd is an Australian company providing leading-edge text analytics technology since its beginning in 2006. The technology was created following seven years research and development at The University of Queensland by Dr Andrew Smith. The company was established by UniQuest, the University’s main commercialisation company. Leximancer's technology is now proven, with customers around the globe, including the United States, Canada, United Kingdom, Australia, New Zealand, Denmark, Spain, Sweden, Russia, Norway, Taiwan, Germany and Italy. Leximancer is being used in market research, defence, government, management consulting, insurance, legal, intelligence, pharmaceuticals and health care.

Contact Profile

UniQuest Pty Limited

Established by The University of Queensland in 1984, UniQuest is widely recognised as one of Australia’s largest and most successful university commercialisation groups, benchmarking in the top tier of technology transfer worldwide. From an intellectual property portfolio of 1,500+ patents it has created over 70 companies, and since 2000 UniQuest and its start-ups have raised more than $450 million to take university technologies to market. Annual sales of products using UQ technology and licensed by UniQuest are running at $3 billion. UniQuest now commercialises innovations developed at The University of Queensland and its commercialisation partner institutions: the University of Wollongong, University of Technology Sydney, James Cook University, University of Tasmania, Mater Medical Research Institute, and Queensland Health. UniQuest also provides access to an expansive and exclusive network of independent academics to tailor a consulting or project R&D solution to meet the diverse needs of industry and government, facilitating some 500 consulting, expert opinion, testing, and contract research services each year. UniQuest is also a leading Australasian provider of international development assistance recognised for excellence in technical leadership, management and research. Working with agencies such as AusAID, NZAID, the Asian Development Bank and the World Bank, UniQuest has developed and implemented more than 400 projects in 60+ countries throughout the Pacific, South-East Asia, the Indian sub-continent and Africa.

Leanne Wyvill

phone: +61 7 3365 4037
mobile: +61 409 767 199

Joe McLean

phone: +61 7 3365 4037

Mac Exon-Taylor

mobile: +61 (0) 400 947 482

Leanne Wyvill
P: +61 7 3365 4037
M: +61 409 767 199


new web portal to support researchers, academics, and commercial users performing qualitative analyses.



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