Tuesday, March 13th, 2012
MAXCONNECTORS, the first premium network to unite Australia’s leading authorities in fashion, beauty and lifestyle, has launched, marking the next iteration of the blogging phenomenon in Australia.

MAXCONNECTORS presents some of the most renowned identities across fashion, beauty, photography and interiors to one powerful platform.

Commenting on the launch, Lynette Phillips, Founder, said: “MAXCONNECTORS will become a kind of one-stop shop for the creatively inclined. Our bloggers combine their years of industry experience with the immediacy and access that the web can provide, allowing them to share their stories with an audience worldwide.”

Creative Director, Nik Howe said: “With the launch of MAXCONNECTORS, we have provided a platform for Australia’s leading fashion, beauty and lifestyle commentators to become creators with a global voice while recognising the changing media habits of the modern consumer, who now seek out visual stimulation and engaging content in a digital and social space.”

The handpicked MAXCONNECTORS bloggers include –

• New York-based stylist Anouk Colantoni
• Renowned street-style photographer and model Candice Lake
• Leading make-up artist Craig Beaglehole
• Preeminent fashion photographer Harold David
• Lifestyle curator and boutique owner Jason Minty
• Lifestyle authority Lara Hutton
• International hair director Renya Xydis
• Interiors stylist Sibella Court; and
• Fashion creative Tiana Wallace.

Known for their commitment to both local and international fashion, The Woolmark Company is the exclusive launch partner of MAXCONNECTORS. In addition, The Woolmark Company has partnered with Candice Lake, Lara Hutton and Anouk Colantoni with unique editorial collaborations.

Commenting on the sponsorship, Robert Langtry, Global Marketing Officer of Australian Wool Innovation (owners of The Woolmark Company) said:
“The concept of MAXCONNECTORS really appealed to us. Not just because of the originality of the idea in the Australian market, but because we could see how effective this form of communication is from an audience perspective”.

MAXCONNECTORS can be found by visiting www.maxconnectors.com, www.facebook.com/maxconnectors or www.twitter.com/maxconnectors

Contact Profile

Prue Healey

P: (02)82035797
W: www.maxconnectors.com


Australian first, blog network, fashion blog, beauty blog, lifestyle blog, photography blog, interiors blog, The Woolmark Company



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