Wednesday, March 7th, 2012

A dynamic real estate marketing business, Crib Creative, has taken the Perth real estate market by storm. Providing powerful photography and marketing solutions to Perth agents and builders, Crib Creative is starting to capitalise in a niche market, normally dominated by a small number of industry heavy weights.

“I think our point of difference is that we are very customer service orientated. We bring a fresh approach to shooting real estate and treat every property as if it were our own house. We take extreme pride in what we do and constantly look for innovative ways to improve our service” says Crib Creative Director, Alana Earl, who at 25 is young compared to most in the industry but with 7 years of experience in Real estate, has proved that she knows what she is talking about.

“Having worked as a sales rep myself, I know what agents look for in terms of photography for their listings and also the best selling points of the home in order to achieve the best hits online and hopefully a quick sale. I noticed an area that was lacking in Perth, hence Crib Creative was born. My head photographer, Sebastian, is brilliant at what he does, he is meticulous and detail focused, we are a great team as our qualities balance each other’s.

“We work behind the scenes to ensure the agent delivers to their client and to the market place. As most properties are viewed first and foremost online these days, the initial impact, through powerful photography, must be outstanding to lure people to the actual home open.”

Crib Creative head photographer, Sebastian Mrugalski, also 25, has a passion for shooting architecture and real estate and has developed an extensive portfolio of his work both in Australia and abroad. “I have been able to make my passion my career. Perth property is so diverse, one day we could be shooting a penthouse the next a small one bedroom apartment, the challenge is to take risks with how I shoot to make them stand out in the market place.”

The business started with humble beginnings yet with big dreams in January 2011 and has since continued to grow rapidly with 320% growth in the second half of last year and a very loyal and happy real estate and builder client base. “The business has grown through mainly referrals, which to me means we are doing something right!” Earl credits her growing client base to good customer service and a premium product.

Crib Creative not only offers photography but also pre sale styling and furniture hire and floor plans. View for a complete list of the services they provide to Perth based real estate agencies and builders.

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Crib Creative

Crib Creative is a property marketing company servicing real estate professionals, commercial divisions, builders and architects, providing professional real estate photography and marketing throughout the Perth Metro area.
Alana Earl
P: 0417 740 248


Perth, Real Estate, Real Estate photography



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