Thursday, January 19th, 2012
With schools starting back up in the next few weeks, parents want their children to get the best out of their education and be able to concentrate during class time.

Healthy eating is essential in improving children's concentration and the right nutrients in their diet is especially important for young brains that are still growing and developing.

According to the Australian Institute of Health and Welfare, only one third of young people consume the recommended daily servings of fruits and vegetables, and of the vegetables that were consumed, half were potatoes and 75 per cent of the potatoes were fried or mashed with added fat.

The challenge is finding a solution to ensure children get enough of the required nutritional intake to have more energy to concentrate at school despite their fussy eating habits.

An Australian nutrition company, Super Sprout, produces an innovative new functional food to help fussy kids meet their daily vitamin and mineral requirements.

Super Sprout CEO Melinda Richards says some Super Sprout products such as broccoli sprout powder are known to be 20 times more nutritious than any other food plant available.

“We produce a range of 100 per cent pure fruit and vegetable powders that retain all the nutrients, minerals and flavours, just as if you were buying fresh produce off the shelf at your local supermarket or grocer,” Ms Richards says.

“Being undernourished makes you feel exhausted, weak, and sluggish and eating healthy ensures their mental energy increases just like their physical energy.

“The benefit of using Super Sprout powders it that you can add the goodness of real fruit and vegies into dishes the kids enjoy, giving an extra kick of flavour as well as maximising the nutritional value.”

The Super Sprout range can be used sprinkled over fruit salads, ice cream, yoghurt, and are delicious when added to muffins.

They can also be used in your favourite fruit smoothie recipe, adding real fruit taste without the mess.

Ms Richards says of the three fruits in the range the blueberry and strawberry powders prove to be most effective in assisting cognitive function.

“Blueberries and strawberries are rich in phytochemicals – plant compounds that are believed to help brain function by clearing the brain of free radicals that can cause cell damage,” Ms Richards says.

“Blueberries are especially beneficial for memory and concentration, and our powder makes it easy to add to your child's cereal, or sprinkle into their yogurt.

“They contain a special group of anti-oxidants called carotenoids and flavonoids, in addition to vitamin C, vitamin E and vitamin A, selenium, zinc and phosphorus, which are extremely beneficial for overall health.”

Melinda says the process of freeze-drying the fruit and vegetables is key to the product range retaining all their goodness.

“Freeze drying has been available for many years, however Super Sprout's unique method extracts water and moisture only leaving the cell structure in tact allowing the nutrients to remain untouched,” Melinda says.

“We provide a product that is unique to both the Australian and international markets, which even after being packaged retains all the goodness of the original food.

“Super Sprout powders are a different way to think about food and are a fantastic addition to your favourite recipe giving it a real boost in nutritional value.”

The entire Super Sprout range includes broccoli sprout, wheatgrass, apple, lemon, strawberry, beetroot, carrot, ginger, blueberry and barleygrass.

For recipe ideas and more information about the Super Sprout range visit

Contact Profile

Bruce Nelson

P: 0423 403 449
M: +61 (0) 423 403 449


Super Sprout, school, nutrition, concentration, Melinda Richards



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