Thursday, December 15th, 2011
There are an estimated 2.2 million drivers 18+ on New Zealand roads today, driving a car registered in either their own name or jointly with someone else according to the latest Roy Morgan Single Source data. Approximately 1.8 million, or 85.2% of these drivers have some form of motor vehicle insurance (either Comprehensive Insurance or Third Party Property Insurance), a decline of 4.6% points since July 2007.

Of concern, 18-24 year olds have driven much of this overall decline, with the incidence rate for this age group dropping by more than 10% points over the last 4 years.

Incidence of Car Insurance – by age

Source: Roy Morgan Single Source (New Zealand) August 2006 – July 2007, n = 7,895 & August 2010 – July 2011, n = 8,176.

Pip Elliott, Client Services Director, Roy Morgan Research, says:

“The decline in overall motor vehicle insurance has been driven by a decrease in the number of drivers with comprehensive insurance, with the proportion covered by third party property insurance remaining relatively stable.

“This decline in comprehensive insurance coverage is potentially linked to a decrease in overall affordability of general vehicle ownership. One key factor in determining a vehicle’s ongoing running costs is petrol prices, with New Zealand drivers experiencing a 30 cent/litre increase in unleaded petrol costs over the last 5 years.

“With New Zealand drivers currently travelling on average more than 15,000 kilometres per year, this increase in petrol prices is starting to hurt the hip pocket, potentially leading drivers to cut other vehicle expenses where they can.

“Since motor vehicle insurance is not compulsory in New Zealand, this increased cost is one potential factor causing fewer drivers to opt for insurance. Not surprisingly, the decline is greatest amongst the price sensitive 18-24 year-olds segment, with this group earning on average only marginally above $25,000 per annum.”

Purchase detailed Roy Morgan profiles of New Zealanders who have car insurance including Third Party Property Insurance and Comprehensive Insurance. These profiles provide a broad understanding of the target audience, in terms of demographics, attitudes, activities and media usage in New Zealand.

Contact Profile

Roy Morgan Research

Roy Morgan Research is Australia’s best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.
Shaun Ellis
P: 03 9224 5332


Motor Vehicle Insurance in New Zealand on the Decline



More Formats

View QR Code