Wednesday, October 26th, 2011
Queensland’s baby boomer generation are keen to get involved in climate change campaigns, arguing they don’t want to be labelled the nightmare generation that left the mess.

They also say it is time to get into shock tactics to motivate action on sustainability, including turning off petrol for a week or getting a discount on rates for sustainable living.

Associate Professor Evonne Miller, from Queensland University of Technology, will today at the Regional Conference on Gerontology and Geriatrics in Melbourne share findings from a research project that investigated the views of older Australians on climate change.

According to the 120 participants involved in Living Smart Homes, the time has come to involve shock tactics if Australia is to create sustainable communities, she will tell delegates.

“The bottom line for them is that sustainability needs to be made as fashionable as the tick for the heart,” Associate Professor Miller says.

The survey also showed that participants believed it was time to turn the clock back to the days when their parents lived more frugally.

Concern was raised by the group, the average age of which was 55, about the need for younger people to ‘value’ things more rather than see shopping as a hobby.

“Many in the group had made a serious life choice to live more sustainably, for instance going without a pool and becoming a role model for the younger generation,” she says.

“The view from the participants was that shock tactics are needed if all generations are going to be motivated into action to fight climate change.”

Other issues high on the agenda were need to return to traditional lifestyles, make sacrifices for sustainability and the need to creae sustainable communities.

Living Smart Homes is a pilot education program that has been running in the Sunshine Coast and Moreton Bay Regional Councils, together with input from Queensland EPA and the Queensland University of Technology. The program involved online surveys and face to face focus groups.

Media inquiries: Penny Underwood on (03) 9818 8540 or 040 99 252
[email protected]

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Ageing conference, Melbourne, Queensland, baby boomers, climate change, Evonne Miller



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