Wednesday, September 21st, 2011
The rebranding and renovation of Sydney’s casino complex to become The Star is complete with new skysigns by Claude Neon

One of Sydney’s premier tourist attractions is unveiling a new harbourside façade, which the casino’s managing director has described as a “lantern”, including new skysigns by Claude Neon to complete the transformation.

The skysign on the harbour-side is firmly in place, ready for the official unveiling on Thursday 15 September of the most dramatic changes to the complex since it opened in 1995.

An Iconic Project
The client, Tabcorp (under the management of Stowe Australia), appointed Claude Neon for its proven track record in project management, design, manufacture and installation of such gigantic signs.

The most pressing issue faced in this project was the short lead time from approval of the design to completion of manufacture – in this case, just six weeks from start to finish. The project was delivered on time.

On the Day
On Thursday 8 September, in just two hours the onsite crane had lifted the giant main sign into place, which meant minimal disruption to foot traffic in front of the complex. News crews in helicopters captured the action.

The onsite crane is capable of lifting 7.5 tonnes at full jib. The Star sign weighs in at 1.4 tonnes. One either side of the sign, 100m guide ropes were attached to counteract any wind. One more hour saw the signage fully wired for lighting.

Sign Statistics
The Star will have three elevations of signage, the main sign on the harbour façade and two on the apartment building, facing east and west, to be installed in the next two weeks.

The main sign is 11m long by 5.8m high, with white LED internal illumination. The eastern elevation is 10.37m long by 5.1m high while the western elevation is 9m long by 4.4m high, also both internally illuminated with while LEDs.

Flooding the rear of the signs, RGB uplighting will enable the signage to change colour for special events or occasions, such as green for St Patricks Day.

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Claude Neon

Claude Neon has a solid history for developing enduring and sustainable signage programs, as an industry leader in Australia and New Zealand for the past 80 years. We are experts in design and planning, project management, manufacture and maintenance of neon signs, sky signs, and all forms of corporate signage, from single site projects to national, multi-site signage programs.
Samantha Tannous
P: 0416104033


Claude Neon, Star City Casino, The Star, sky sign, neon sign, branding



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