Tuesday, July 19th, 2011
“Watersidepropertysales.com.au is bucking the trend in visitor growth numbers and growth”, said managing director Vic Del Vecchio today. The portal specializes in advertising properties for sale or rent on or near the water or with water views and was launched to the public in June 2010. Since that time the site has grown to 11,000 property listings from more than 500 Australian real estate agents.

The site which is free to list for agents and charges a small fee for sellers wishing to list without an agent is now attracting around 14,000 visitors per month. It is the “trend in growth” that Mr Del Vecchio and his team are excited about.

Whilst every major portal has reduced visitor numbers during the last quarter www.watersidepropertysales.com.au has managed an upward curve in activity.

“This has been done against the background of a downward trend in sales of Australian real estate, the traditional winter seasonal low in real estate marketing and the increase in competition in the portal industry” said Del Vecchio.

"The average in Unique daily Visitor numbers from the three top portals, March to May, was a six and a half percent decrease, where we have seen watersidepropertysales.com.au having a twenty four and a half percent increase in daily unique visitors"

"I may be old fashioned" Vic added " but the Alexa percentage share of web traffic going up three hundred and fity percent excites me too"

Vic explained concentrating on their niche with all Search Engine Optimization work and content sourcing is paying off too.

“The recent upgrading of waterside’s page rank by Google from 1 to 4, earlier this month, is also an indication of the value that the search engine giant places on our portal. It demonstrates to me the relevancy of our site to the internet searcher. We are what we say we are; and we do what we say we do” added Mr Del Vecchio

“ This page rank helps to push us up to page one of google search in all the relevant key words used by searchers to try to find lifestyle properties and businesses on or by the water”.

A major factor in the growth pattern is the portals willingness to share its listings with the reputable vertical search engines, and an active social media program all of which promotes accessibility through traditional search engine traffic.

The portal is still looking for Australian Real Estate agents to complete a full representation of Coastal properties in particular and advises that it can facilitate most agent property uploads for free via it’s connection with most of the portal pushers in Australia.

Contact Profile

Waterside Property Sales

Australia’s Real Estate site for listing waterfront homes, beach-front houses, water-view properties and all types of coastal real estate, land, businesses and homes for sale, rent or lease.
Vic Del Vecchio
P: 03 6334 5966
M: 0413 040 892
W: www.watersidepropertysales.com.au


Coastal Estate, waterfront real estate, waterfront homes, Beachfront Real Estate



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