Friday, July 8th, 2011

Brisbane Queensland, July 8th, 2011

The Winklevoss Twins are set to continue their endless legal fight with Facebook. Why do you think they persist with court action after court action?
Because Facebook has only just got started and they know that.

Facebook confirmed this week that it now has 750 Million users, but CEO Mark Zuckerberg said the company didn't publicize the milestone because user numbers are not as important as they once were.

"The reason why we didn't report it is we don't think it's the metric to watch right now," Zuckerberg said during a press event that saw the unveiling of its’ newest feature a video conference integration with Skype, and a revamp of the its’ other chat features.

No wonder the Winklevoss twins won't give up. And businesses shouldn't give up either.

With all of the pressures of running a business, social media can seem a confusing and perhaps unnecessary burden – but is it? Or is it really the must have marketing component of the 21st century?

Want to know whether your business should be using social media?
Here's 2 good reasons: Your Customers are and your prospective customers are!

Social Media Specialist, Zoe deLuca works directly with Business owners to maximise the use of social media marketing to grow their bottom line. “There’s incredible opportunity for businesses to gain exposure through social networks,” says Zoe, “but it’s vitally important that they have a strategy for their social media marketing that fits with their overall business and marketing plans.”

“According to the latest stats from social networking site, Twitter, their users are now sending out over 200 Million tweets (short messages) every day. During the first half of the year, 1 billion updates hit the site every five days.” But Zoe also notes that, “It takes a professional approach to marketing in this space if you don’t just want to become ‘lost in the crowd’ of information and end up wasting time instead of growing your business.”

Social media can be a maze, but there definitely is a shortcut to getting results for your business. That’s why, Zoe has designed a series of Social Media Shortcut seminars to show you the way through the maze - not overwhelming amounts of information but practical, everyday solutions that show you how to tap into and manage social media the easy way.

"I am excited to offer these seminars to show that Social Media can be easier to use than many people think" said Zoe. “You can get massive results for your business without social media taking over your life.”

Zoe will explain all the ins and outs of the top social media networks, how to manage your social media marketing quickly and easily and, most importantly, how to get the maximum results for your business. Exposing the top 10 Secrets to Social Media Success to get you started in Social Media Marketing – the RIGHT WAY.

Seminars are being held at the Sunshine Coast on July 12, Brisbane on July 15 and Sydney on July 22.  “For business owners the best part is they only need to invest 2 and a half hours and $47 to get a blueprint on how social media can work for their business and decide if it’s something they should be allocating more resources to.” Zoe said.

Given that Zoe has a Twitter following in excess of 50,000, over 60,000 views of her training videos on YouTube plus thousands of friends on Facebook & Linkedin we think time spent with her would be a good investment in your business.

You can get more information on Zoe and her Social Media ShortCut seminars at her website: or find SocialMediaShortCut on Facebook.

Like the Winklevoss Twins, Social Media is not going away – the numbers just keep going up!



Contact Profile

Zoe deLuca

Zoe is a Social Media Marketing Specialist, Speaker, Trainer, Manager and Internet Entrepreneur. She is the Owner of Social Media ShortCut and Social Media Specialist at “The Creative Collective”, a multi-award winning creative service agency based on the Sunshine Coast and consulting to local, national and international companies.

With a Twitter following in excess of 50,000, over 60,000 views of her training videos on YouTube plus thousands of friends on Facebook & Linkedin, Zoe has the expertise required to train others how to access, engage in and optimize social media tools in business.

You can find out more about Zoe deLuca at: or connect via or

Zoe deLuca
P: (07) 30402399


Facebook, Social Media for Business, Social Media Training, Zoe deLuca, Skype and Facebook, facebook seminar



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