Learn how to make the most of social, search and media relations from leading journalists, media trainers and media commentators.

NewsMaker conducts media workshops for groups or for individual organisations, in all capital cities of Australia. Workshops are conducted by communication professionals with local media and public relations knowledge in your target markets. Watch this space for our free webinar series. coming soon.

Media Workshop - General

The Media Workshop will equip you with general knowledge about the Australian media, the basics of press release writing, what journalists like and what they hate, and how to maximise your chances of successful coverage, both for the Social Web and the traditional press. It will also arm you with the information you need when outsourcing your public relations activities, such as setting budgets and measuring results. The individual and company sessions are highly tailored. All sessions are intensive.

For individuals:

one on one training tailored to your needs and experience. Duration: 3 hours

For companies:

for groups of people within one organisation with a responsibility or interest in communicating with the media. Duration: 3 hours x 2

For groups:

maximum 15 people, you learn both from the PR facilitator and by sharing ideas as a group. This is a very effective way to get instant public feedback about your story ideas. Duration: 3 hours x 2

Media and Presentation Training

Media and Presentation Training are conducted with the foremost media and presentation trainers in the Asia Pacific region.

For individuals:

one on one training, for general or specific purposes. Whether you are a novice or have some experience in dealing with media or pitching to investors, this workshop will help polish your performance. Initial session: 2 hours per session

For companies:

company media policies and guidance to enable all executives to sing from the same hymn sheet, including specific takeaway messages for interviews. Initial session: 2 hours per session

Press Release Writing

For individuals:

individual tuition on how to craft a press release for maximum impact for press and the social web. Minimum duration: 3 hours

For companies:

as above, but including small groups from one organisation. Minimum duration: 3 hours

For groups:

workshops of a general nature; you should bring along one or more draft press releases that our trainers will help you craft and target. Minimum duration: 3 hours


Media Workshop General and Press Release Writing can be combined to create a full day workshop that will assist you and/or your staff to conduct media campaigns.

Email us for more information.