Career Wizard™ is a new aid to career selection

Roy Morgan Research and Career Wizard Pty Ltd have joined forces to develop an entirely different aid to help people make career choices. Launched today, Career Wizard™ answers the question, “What do people like me do for a living?”... more

Friday, April 28th, 2017 - Roy Morgan Research

Australians prefer to make mobile calls than get them

“Don’t call me, I’ll call you.” Over three million Australians say they love being able to contact others via mobile phone whenever and wherever it suits—but don’t enjoy being contacted themselves, Roy Morgan Resea... more

Monday, April 24th, 2017 - Roy Morgan Research

The rise of multi-destination travellers in the experience economy

In what is known as the experience economy, travellers are looking for more than just one holiday destination. A third of the 2.5 million Aussies who went overseas on their last trip visited multiple destinations looking to find and capture new exper... more

Wednesday, April 19th, 2017 - Roy Morgan Research

More Australians eating chocolate (even when it’s a gift for someone else!)

As anybody who has ventured into a supermarket recently would know, Easter is almost upon us. So it’s no surprise that many Australians have chocolate on their mind. Or is Easter just a convenient excuse? After all, the country’s chocolat... more

Tuesday, April 11th, 2017 - Roy Morgan Research

Bank satisfaction in February still close to record high

In the six months to February 2017, satisfaction with banks overall was 81.9%, only 1.0% point lower than the 20-year high of 82.9% recorded in 2015, the latest Roy Morgan data reveals. Although satisfaction in February was down just 0.2% points from... more

Monday, April 10th, 2017 - Roy Morgan Research

Australia’s Top 20 most engaging TV shows

A period drama scored Australian commercial TV’s most devoted audience in 2016-–and no, it wasn’t the final season about the Crawleys and their staff, Roy Morgan Research shows. When it comes to which program last year had... more

Thursday, April 6th, 2017 - Roy Morgan Research

More Aussie workers finding it hard to switch off from work

It’s a subject that crops up regularly in the media: work-life balance and how to achieve it. Well-being experts proclaim its importance for our physical and mental health, and many employers emphasize their flexible working conditions as a sel... more

Thursday, April 6th, 2017 - Roy Morgan Research

More Australians are using mobile data for talk, text and chat—especially people born overseas

Facebook Messenger collected another million Australian users last year, while WhatsApp pulled ahead of Skype, Viber lost some of its vibe, and Chinese behemoth WeChat remained foreign to all but a select few, Roy Morgan Research shows.... more

Wednesday, April 5th, 2017 - Roy Morgan Research

So long Billabong: kids like Nike (or how sportswear overtook surf-wear on children’s cool list)

Despite high-profile surfing champions like Mick Fanning, Taj Burrows, Tyler Wright and Stephanie Gilmore doing Australia proud on the international circuit, iconic surf-wear brands such as Billabong and Rip Curl are no longer considered cool by near... more

Monday, April 3rd, 2017 - Roy Morgan Research

NBN draws new homes to ISPs—and prompts switching

The NBN is convincing more Australians to get fixed home broadband for the first time, Roy Morgan Research shows—and is triggering many others to switch internet provider.... more

Thursday, March 30th, 2017 - Roy Morgan Research

Roy Morgan Research is Australia's best known and longest established market research and public opinion survey company. Roy Morgan Single Source is thorough, accurate, and provides comprehensive, directly applicable information about current and future customers. It is unique in that it directs all the questions to each individual from a base survey sample of around 55,000 interviews in Australia and 15,000 interviews in New Zealand annually - the largest Single Source databases in the world. The questions asked relate to lifestyle and attitudes, media consumption habits (including TV, radio, newspapers, magazines, cinema, catalogues, pay TV and the Internet), brand and product usage, purchase intentions, retail visitations, service provider preferences, financial information and recreation and leisure activities. This lead product is supported by a nationally networked, consultancy-orientated market research capability.

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