Thursday, May 5th, 2011 - Chronica
Australian mobile application developer Chronica has launched an innovative chronic pain management application for the iPhone and iPad.

Chronica co-director Gianna Grbich has lived with chronic pain since 2006 and her experiences with pain management led her and partner Chris Drabsch to develop the application.

"One of the difficulties with managing chronic pain is working out what approaches are most effective for the individual," Chris says. "Chronica allows users to easily record pain levels, medications, treatments and custom data."

A unique feature of Chronica is its comprehensive approach to data mapping. Data can be easily recorded, compared and shared with your healthcare team.

"Chronica is a pain diary in your pocket," Gianna says.

Gianna and Chris began developing Chronica as part of the MEGA innovation incubator program 2008. They went on to win best pitch, business plan and overall team in SA. Gianna and Chris were selected to represent SA at MEGA in Sydney where they won the best national pitch.

Thanks to a grant from the Creative Industries Program of SA, Chronica commissioned Adelaide company 2moro Mobile to develop the application, making this a great example of technology innovation in SA.

"With an estimated 1 in 5 Australians living with chronic pain*, applications like Chronica are an important tool to assist with better pain management," says Coralie Wales, President, Chronic Pain Australia.

*Blyth FM, March LM, Brnabic AJM, Jorm LR, Williamson M and Cousins MJ, 2001. Chronic pain in Australia: a prevalence study. Pain 89:127-134.

Chronica can be purchased through the Apple iTunes store and you can find more info at www.chronica.biz

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Chronica Pty Ltd was founded in 2010 with the aim of releasing mobile software applications to assist people living with chronic pain in Australia and around the world. The idea of Chronica was conceived by Gianna Grbich and Chris Drabsch in response to Gianna's personal experience in living with chronic pain. Chronica was matured through the MEGA incubator program in 2008, garnering multiple awards within that program, and received start-up support from the Creative Industries Program of the South Australian Government.

Screenshots and logo are available at:
http://www.chronica.biz/media/
http://www.chronica.biz

For interviews or more information, please contact Gianna Grbich on 0423 181 616 or Chris Drabsch on 0417 085 774 , [email protected]
Gianna Grbich
P: 0423 181 616
W: www.chronica.biz

Keywords

iphone, ipad, app store, pain management, managing pain, living with chronic pain

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