Thursday, April 7th, 2011 - Red Seal Natural Health Pty Ltd

Australian-based technology start-up company Biodental Remin Ltd today announced it is entering into a Joint Venture partnership with Red Seal Natural Health of New Zealand, to manufacture and distribute dental and oral hygiene products using Biodental’s tooth remineralising technology in Australia and New Zealand.

Red Seal was the recipient of an early sample of the remineralising powder which was used to make a trial batch of 5% active toothpaste. The reaction to the trial material from their dental and consumer evaluation panels was extremely positive.

“Our trial results were very positive, so much so that some evaluators were even asking for more material after the trials, because they found it so effective. This is one of the most exciting developments in dentistry and oral hygiene that we have ever encountered. We are very happy indeed to be forming a partnership with Biodental Remin as we see oral healthcare products as a focus for our future growth” Mr Rolf Hilke, Managing Director, Red Seal

As well as taking an equity position in Biodental Remin, Red Seal will be making a major investment to ensure the success of the Joint Venture. They will fund the manufacturing and packaging of dental & oral hygiene products using Biodental Remin’s technology and then profit-share with Biodental in a way that is heavily weighted in favour of BDR in the early stages. The Directors of Biodental Remin believe that Red Seal’s commitment to the joint program underpins BDR’s goals and is worth an estimated $100,000 to BDR over the short term.

The joint venture agreement provides BDR with a means for early stage low cost manufacturing and sales which will expand as BDR’s production of anticay increases. An increase in production will allow entry to Red Seal’s established markets for broad market consumables.

The first products to emerge from the joint venture will be targeted to the dental professionals and will be on sale within 2-3 months. Entry to Red Seal’s established distribution network for broad market consumables will follow as BDR’s production of Anticay is expanded. 

 For further information:

Tim Erskine-Smith

[email protected]

+61 2 6568 4420 

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Red Seal Natural Health Pty Ltd


Australian-based technology start-up company Biodental Remin Ltd today announced it is entering into a Joint Venture partnership with Red Seal Natural Health of New Zealand, to manufacture and distribute dental and oral hygiene products.

For over 85 years, been at the forefront of New Zealand and Australia’s natural health care industry, working tirelessly to continuously provide its customers with a range of effective, science-based formulations intended to promote their health and well-being with the use of innovative and high quality natural ingredients.


Red Seal Natural Health Pty Ltd
P: +64 9 8280036
W: www.redsealnaturalhealth.com/

Keywords

dental, health, joint venture, hygiene, manufacture, partnership, technology, company

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