Thursday, February 5th, 2009 - New Business Media
A recent data loss survey from Symantec revealed that almost 80 percent of Australian organisations have experienced a data breach in the past five years, costing an estimated $5000 for small businesses.

The survey is the first to try to put a figure on costs related to data breaches with 34 per cent of respondents saying an average breach cost around $5000, while 14 per cent reported costs between $100,000 and $999,999, and seven per cent reporting costs over $1 million.

The largest cost relating to a data breach was estimated at $8 million.

An award winning Gold Coast company, New Business Media (NBM), has launched an innovative new product as a solution to business owners who can’t afford the undesirable and costly scenario of data loss.

The Quick Backup service from NBM ensures a company’s valuable files are secure and available off-site, protecting a business from lost productivity caused by computer malfunction, viruses and other unforeseen circumstances.

According to NBM director, Wez Bryett, this potentially catastrophic scenario often occurs as small business operators are too busy to regularly backup their computer systems or simply fail to recognise the risk.

“Even a small scale loss of data can significantly impair the viability of a business as the cost of downtime, missing client information and quotes, accounting records and other important files can quickly spiral out of control,” Mr Bryett says.

“An effective data insurance strategy should therefore be a top priority for businesses of all sizes yet the time restraints and perceived complexity of implementing such a system means many companies are still unprotected.

“We have designed a cost-effective and hassle free system that will ensure the key data of a business is always backed up as losing even one week’s worth of files can cause problems that go on for months.”

Businesses were most prone to losing customer records (55 percent of all breaches), employee records (48 percent), intellectual property (43 percent), commercially sensitive information (35 percent), bank and credit card details (21 percent), and financial information (20 percent).

Mr Bryett says Quick Backup is a cost effective solution specifically targeted at small businesses who don’t have the time or resources to efficiently manage data security.

After installing Quick Backup, the vital data that a business has chosen to protect will automatically backup daily via the internet ensuring the files necessary for a company to operate will be up-to-date and available at all times.

The files are stored on NBM’s secure servers in two separate world class data centres providing guaranteed privacy and access for clients when it is most needed.

This allows for a seamless continuation of operations with minimal loss of productivity or financial impact on a business even in a worst case scenario of complete data loss, says Mr Bryett.

“Once clients have selected the time of day they would like their files backed up the system is totally automatic and NBM will monitor all transfers to ensure Quick Backup is operating effectively,” he said.

“Quick Backup is flexible to the needs of each client allowing them to pay for only the space required for their data making it extremely cost effective with packages available for less than one dollar per day.

“When you consider that companies already take out insurance against a range of other potential threats it makes sense to protect your computer and the wealth of data it contains as this is now one of most important tools for the majority of businesses.”

Formed in 2003, NBM is focused on assisting businesses to achieve maximum results from the internet and satisfy their online needs by creating useful web based tools.

Working with some of Australia's leading companies including national brands and numerous small and medium enterprises, NBM has garnered a reputation as an industry leader in new media solutions.

Founding directors Adam Pasfield and Wez Bryett were recently recognised for their work becoming the youngest winners of a Gold Coast Business Excellence Award.

NBM is currently offering a 14-day free trial of Quick Backup, for further details and to start protecting your business visit www.QuickBackup.com.au

ENDS

For all media enquiries contact Bruce Nelson on 0423 403 449.

Contact Profile

New Business Media


Formed in 2003, New Business Media is focused on assisting businesses to achieve maximum results from the internet and satisfy their online needs by creating useful web based tools.
Bruce Nelson
P: 0423403449
M: 0423403449

Ashleigh

P: 0433480263

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A recent data loss survey from Symantec revealed that almost 80 percent of Australian organisations have experienced a data breach in the past five years, costing an estimated $5000 for small businesses.

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