Friday, January 28th, 2011 - Fairfax Digital
A one-day international gathering of digital thought leaders incorporating Media2011 presented by Fairfax Media in association with X Media Lab - Thursday 3 March 2011, Doltone House, Sydney

Sydney, January 28, 2011 – US internet freedom advocate Tim Wu has confirmed he will speak at Australia's foremost conference of international digital thought leaders, Digital Directions, on March 3, 2011.

Wu is best known for coining the term 'network neutrality' and for being an advocate of media freedom. His work has addressed the increasing loss of freedom of the internet due to the fight between powerful organisations to "control the nature of competition itself", including controversially pitching Apple versus Google as an example of how the digital oligarchy battles to achieve power over media platforms.

With activists, commercial interests, organisations and politicians battling for control of information on the internet, never has there been a better time to look at the hot topic of digital monopoly with the world's leading commentator.

Wu's 2010 book, The Master Switch: The Rise and Fall of Information Empires has been praised by The New Yorker, Fortune Magazine, The Washington Post and on as one of 2010's best books. As a speaker, he brings insights into the increasingly complex areas of intellectual property, censorship and telecommunications policy.

Other confirmed speakers include Safdar Mustafa of news network Al Jazeera, Baratunde Thurston from satirical website The Onion, and Vanessa Fox, creator of Google’s Webmaster Central and author of Marketing in the Age of Google.

Digital Directions will be held in Sydney on March 3, 2011. See for further details.

Confirmed Speakers

Vanessa Fox is the creator of Google’s Webmaster Central and the author of Marketing in the Age of Google. She’s also an entrepreneur-in-residence with Ignition Partners, contributing editor at Search Engine Land, and host of the weekly podcast Office Hours. She shares her marketing perspectives at and content for developers at Seattle Business Monthly has called her a “cyberspace visionary”.

Andrew Lacy is the Senior Vice President and Head of Studio Operations for Disney Mobile, a division of the Disney Interactive Media Group, which last year acquired app creation company Tapulous where he was co-founder and chief operating officer. Formerly an adviser with leading management consulting firm McKinsey & Company, he holds an MBA from Stanford University and Law and Commerce degrees from the University of Melbourne.

Safdar Mustafa is the Head of Mobile Media at news network Al Jazeera based in Doha, Qatar. In this role, he is responsible for using mobile media to broaden audience use, distribution and engagement with Al Jazeera content through initiatives such as mobile websites, applications and widgets for a range of different platforms. His previous experience includes positions with Ericsson, Lucent Technologies and IBM in the UK.

Rajat Paharia is the founder and chief product officer of Bunchball, which develops platforms to motivate user behaviour online. Paharia has a background in design and technology, having been co-director of the Software Experiences Practice at design firm IDEO. He has a Masters degree in Computer Science from Stanford University, with a focus on Human Computer Interaction, and an undergraduate degree from the University of California Berkeley.

Anthony Rose is a technical and product visionary, most recently chief technology officer for YouView, the venture creating an open IPTV platform that brings internet connectivity to the UK’s free-to-air platforms. His career spans back through work with the BBC, where he was Future Media Controller for the Vision & Online Media Group, a CTO role at Kazaa/Altnet, and a position as Vice President for Technology at Sega Australia New Developments.

Robert Tercek is one of the world’s most prolific creators of interactive content with creations on every digital platform including satellite TV, game consoles, the internet, interactive TV and mobile networks. Most recently the President of Digital Media at The Oprah Winfrey Network, he has also been Senior Vice President of Digital Media at Sony Pictures Entertainment and Creative Director at MTV. He has co-founded five startup ventures, including video game developer 7th Level.

Baratunde Thurston is the web editor at satirical website The Onion, capitalising on a career as a comedian and author specialising in technology and politics. He co-founded the black political blog Jack & Jill Politics in 2006, and hosts Popular Science’s Future Of on the Science Channel. His work has appeared in Vanity Fair and The Independent (UK), as well as on radio station WNYC. He is the author of three books, with the fourth to be released this year.

Tim Wu is a Professor at Columbia Law School and the chair of media reform group Free Press. His work includes papers on censorship, network neutrality and telecommunications policy, and he writes for publications such as Slate magazine, the New York Times, and Forbes. He is the author of two books, 2010's The Master Switch: The Rise and Fall of Information Empires, and Who Controls the Internet? Illusions of a Borderless World with Jack Goldsmith.


About Digital Directions
Digital Directions is a one-day international gathering of the world’s leading digital media executives and entrepreneurs, showcasing global best practice in digital media innovations. Guest speakers share their expertise on the changes in media and technology strategies, the preferences and behaviours of consumers, as well as the brightest digital revenues.

Presented by Fairfax Media and X Media Lab, the conference follows on from the success of Media2010, formerly part of Fairfax’s Media series. For more information:

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Fairfax Digital

Part of Fairfax Media Limited, Fairfax Digital is one of the world's most respected media organisations, with a network of 200+ websites that reaches a unique audience of over 5.7 million Australians per month. Its Media Division includes the leading news sites,,, and parenting website Essential Baby, providing incisive and up to date news, business, technology, sport and lifestyle content. The Classifieds Division holds strong positions in online employment, motoring and property categories, with brands including Domain, Drive, MyCareer, TheBigChair, CommercialRealEstate and Country Cars. Its Transactions Division consists of a portfolio of sites that lead in their niche categories including RSVP, Stayz and InvestSMART.
Caroline Shawyer
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X Media Lab

X Media Lab is the internationally acclaimed professional network and digital media event for the world’s creative industries. X Media Lab provides assistance with creative industries development, business development and access to international expertise and finance. Each X Media Lab is a completely unique event where people with original digital media ideas connect with a superb international network of independent creative thinkers, technology wizards, commercialisation experts, potential business partners and financial resources. Since launching in Sydney in 2003, over 45 X Media Lab events have been have been held in 14 different cities in 11 countries around the world including London, Beijing, Mumbai, Amsterdam, Kuala Lumpur, Singapore, Shanghai, Los Angeles, Malmö, Auckland, Wellington, Seoul, Melbourne and Sydney. The full X Media Lab program is available at



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