Thursday, June 23rd, 2016 - WiseGuyReports

New Report on Customer Segmentation in UK Insurance: Individualism added to store.


Access Report: Customer Segmentation in UK Insurance: Individualism

Consumer expectations for their interactions with financial services are not built from experience with insurers or banks, but are benchmarked against contact with other retailers and services, such as Amazon, Netflix, and Uber. The advance of smart technology, the era of the “always on” generation, our willingness to share personal information in return for a convenient and personal experience, and the Big Data opportunities these create mean the bar is (and should be) high to create delight for the 39% of consumers with a strong sense of individualism.


No individual can simply be pigeonholed by a given characteristic: human behavior is too complex. Decisions are made based on a blend of different considerations. By extension, there will always be levels of overlap within our segmentation framework that should be understood and considered.

Request a sample of this report @  .

Products or services that cater to a trend crossover offer consumers multiple benefits and will be attractive to a wider range of consumers. Even for sub-trends that do not cross over with another trend, it is important to remember that trends do not exist in isolation.


Customer Segmentation in UK Insurance: Individualism” focuses on one of eight attitudinally based consumer segments in our proprietary model - individualism - and explores this trait in relation to the market for key financial products. There are two ways in which individualism can be viewed in consumers' approach to their services: wanting the freedom to make their own decisions, and looking for products that are personalized. These desires have an impact on all aspects of the insurance purchasing journey.

Purchase Copy of this report @  .

Key Findings:

A little under half of all customers wish to be empowered to make their own decisions around insurance purchasing.

Tailoring and bespoke products are only in high demand from a small proportion of customers, but we expect this will be one of the traits that experiences the most rapid shift towards prominence over time.

Customers who may be defined as belonging within the individualism type are most likely to be older, and are less likely to use bank or comparison site channels for insurance or be led by considerations of convenience.


Contact Us:
Norah Trent
[email protected] 
+1 646 845 9349 / +44 208 133 9349 


File Library

Contact Profile


Wise Guy Reports is part of the Wise Guy Consultants Pvt. Ltd. and offers premium progressive statistical surveying, market research reports, analysis & forecast data for industries and governments around the globe.

Wise Guy Reports understand how essential statistical surveying information is for your organization or association. Therefore, we have associated with the top publishers and research firms all specialized in specific domains, ensuring you will receive the most reliable and up to date research data available. We also provide COTS (Commercial off the Shelf) business sector reports as custom exploration agreeing your particular needs.

Our Market Research Reports and Consulting Services 

Wise Guy Reports features an exhaustive list of market research reports from hundreds of publishers worldwide. We boast a database spanning virtually every market category and an even more comprehensive collection of market research reports under these categories and sub-categories. The Wise Guy Reports team prides itself in being the chosen source for market research reports, report customizations services, and other ancillary services such as a Newsletter service and corporate service for large organizations.

Hundreds of large and small organizations across virtually every industry sector worldwide are currently reaping rich dividends from the sharp insights provided by market research reports sourced through Wise Guy Reports. 

Gaining an insight into emerging trends, opportunities and potential threats is key to long-term sustenance in a competitive environment. The handpicked collection of market research reports on Wise Guy Reports is centred on this proven principle.

Norah Trent
P: +44 208 133 9349
M: +1 646 845 9349


UK Customer Segmentation Industry 2016, Customer Segmentation Industry, UK Customer Segmentation Market, , UK Customer Segmentation market forecast 2016, wise guy reports, market research reports, Global Customer Segmentation market




More Formats