A carton is a box or container usually made of paperboard and sometimes corrugated fiberboard. Liquid packaging cartons are available in different shapes, sizes and designs according to the packager’s need. Liquid packaging cartons are generally used in safe storage and secure transportation for liquid products. The liquid packaging cartons market can be segmented on the basis of type of liquid product and geography. Different segments of liquid products include water, dairy products, soft drinks and juices.
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North America and Europe are mature market for liquid packaging cartons due to the early consumer acceptance towards packaged food products in these regions. Asia-Pacific is expected to be the fastest growing liquid packaging cartons market due to the increasing population, rise in disposable income and shift in consumer preference towards convenience products. Countries such as India and China in the Asia-Pacific region are expected to contribute to good growth rate in the liquid packaging cartons market due to the large population base and rising disposable income.
Increasing demand for eco friendly products, fast-paced lifestyle, recyclable nature of cartons packs and convenience over the use of glass packaging are some of the major driving force for liquid packaging cartons market. With increasing consumer preference towards ready-to-go food have enhanced the growth of liquid packaging cartons market. Growing concern of people towards the clean environment, motivates the people to use more eco-friendly products, thus boosted the growth of liquid packaging cartons market. In addition, recyclability of the carton packages reduces municipal wastage and lowers the cost of production in the long run. Aseptic cartons have also enhanced the growth of liquid packaging cartons market.. Aseptic cartons are made of paperboard, with thin layer of plastic and aluminum. Aseptic cartons help to preserve food over a notable period of time without adding preservatives. Tetra Pak, a multinational food packaging and processing company, is said to have pioneered the aseptic cartons technology.
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The use of plastic packaging on large scale may pose a restraint for liquid packaging cartons market growth. The main competitors for liquid packaging cartons market are high density polyethylene (HDPE) and polyethylene terepthalate (PET) containers. Innovation in packaging technology and use of renewable materials act as an opportunity for liquid packaging cartons market.
The major companies operating in the liquid packaging cartons market include Tetra Laval, Comar, Inc., Liqui-Box Corporation, Tri-Wall, Wayerhaeuser, SIG Combibloc and Elopak.