Providers of adaptive learning content are increasing their presence in the K-12 education segment. Leading vendors, such as Pearson, Macmillan, DreamBox Learning, and Grockit, have developed specific solutions for K-12. For instance, DreamBox Learning utilizes both adaptive technologies and gamification to help students in grades K-8 to raise students' proficiency in mathematics. The content offered has been developed in accordance to various state standards and has shown positive results against standards, including the Common Core, the Mathematics Texas Essential Knowledge and Skills, and the Virginia Mathematic Standards of Living
Complete report on adaptive content publishing market spread across 61 pages, analyzing 4 major companies and provides 36 data exhibits is now available at http://www.sandlerresearch.org/global-adaptive-content-publishing-market-2016-2020.html .
The analysts forecast global adaptive content publishing market to grow at a CAGR of 21.55% during the period 2016-2020. According to the report, numerous educational publishers, including John Wiley & Sons, McGraw-Hill, Pearson, and Cengage Learning, have been pioneers in transforming traditional books to digital education publishing. Apart from digitizing standard content, the e-publishers are collaborating with institutes offering higher education to develop both technical and non-technical courses while taking into consideration the requirements of their course structure.
During 2015, the technical courses segment dominated this market and accounted for more than 57% of the total market share. Technical courses include subjects like the sciences, engineering, mathematics, and technology. The high demand for these courses and other streams like computer science and statistics will drive the prospects for growth in this market segment until the end of 2020.
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The adaptive content publishing market in the Americas was the largest among all the geographical segments and is expected to generate revenues of close to USD 2 billion by the end of 2020. Factors like the early adoption of technologies and the availability of an adequate infrastructure in North America will drive the prospects for market growth. Furthermore, with the adoption of cloud computing, big data analytics, and adaptive learning engines, the market for adaptive content publishing will have a positive outlook until 2020.
The global adaptive content publishing market is growing steadily around the globe. In this market, the integration of adaptive learning software with existing systems will offer vendors numerous opportunities for growth. Since quality standards for education are improving at the regulatory and institutional level, the need to adopt technologies that are conducive to learning will increase significantly.
Key players in the Global Adaptive Content Publishing Market: DreamBox Learning, Mcmillan, McGraw-Hill Education, and Pearson Education. Other Prominent Vendors in the market are: Cambridge University Press, Cengage Learning, John Wiley & Sons, Hachette Livre, Oxford University Press, and Thomson Reuters.
Further, the report states that one of the biggest hurdles faced by the education industry is the cost involved in installing the software. Procuring a suitable module and integrating it with other software are the primary costs involved. As most educational institutions run on budgeted expenditure, the key decision-makers weigh up the cost of implementation over the benefits of installing a feature rich module student information system.
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