Thursday, March 31st, 2016 - Digital Mantra Group (DMG)

TrialWire by DMG announces a new rapid patient recruitment solution, Newscaster, which turns a Study press release into a powerful recruitment tool to help Sponsors meet LPI timelines.

Newscaster is the ideal cost-effective alternative to advertising because it delivers an unlimited number of qualified patients 24x7 for up to 12 months, for an unlimited number of Clinics per country.

Newscaster connects a Study with potential patients, and also GPs or specialists for referrals.

Newscaster gets Study information in front of target patient audiences and even includes basic tracking data to show reads and clicks to specific Clinic emails or a Study website.

The Newscaster proprietary mix of targeted news distribution tools gets Study details out into communities that are most eligible for a particular Study, using just an EC or IRB approved press release.

The key to Newscaster’s success is it gets Study news published in the trusted online health news like Google, Bing and Yahoo.

Your Newscaster press release can be PDF locked so only the approved content can be seen and shared, or it can also go out to health bloggers and even journalists on magazines, newspapers, TV and radio to generate additional news coverage.

Our advanced targeting tools match the Study Patent Persona (the target patient that is most likely to be most eligible) based on location, demographics, health profile and income etc.

Newscaster uses data from leading population research firms to identify and target ideal patient communities.

“It’s a must-have for any clinical trial that’s about to start, or needs a recruitment boost,” said DMG CEO Susan Fitzpatrick-Napier.

“Newscasters stay online and come up in TA search results for months making it the most powerful and cost-effective clinical trial patient recruitment tool available.”

Newscaster also uses basic tracking to see viewing and open rate numbers and even how many readers have clicked the Study website link or the Clinic/s phone number.

The Newscasters contacts can include Clinic emails or phone number, a call centre or the Study website link for easy patient access.

Newscaster can even link to an online pre-screener. Press release preparation through to approval is also available.

Try the 30-day free trial here 

About TrialWire by DMG

TrialWire is the leading news media patient recruitment solution that gets Study news published in the news and online. TrialWire works with opinion leading health journalists to get news articles and reports about specific clinical trials published in the consumer and medical media. The news media reports in magazines, newspapers, TV and radio and even online are highly trusted and highly credible, especially compared to advertising. 

TrialWire also offers Newscaster which gets PDF locked Study press release published in the online health news to drive recruitment within 24 hours. 

When people are seeking health solutions trust is paramount.

TrialWire has been delivering innovative and proven news media patient recruitment solutions for some of the world’s biggest biopharma and CROs for more than a decade. TrialWire specializes in tough to recruit clinical trials as well as trials that need a boost or even a strong start.

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Contact Profile

Susan Fitzpatrick-Napier

P: USA +1 650 798 5238
M: AU +61 2 8218 2144
W: www.dmgpr.com/

Susan Fitzpatrick-Napier

P: +61 2 8218 2144
M: +1 650 798 5238
W: www.dmgpr.com/

Keywords

Newscaster, patient recruitment, clinical trials, CRO, Sponsor, patient enrollment, medical research

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