Wednesday, September 9th, 2015 - NewsMaker

Fascinating Case Studies From International Brand Leaders Added to the Event Program

LONDON, UNITED KINGDOM -- (Marketwired) -- Sep 09, 2015 -- Brand2Global Conference is less than a month away, and The Conference For Global Marketers has confirmed several marquee speakers and sessions for the upcoming event, to be held September 30 - October 1 in London. Now in it's third year, Brand2Global continues to attract top experts and global brands.

One recent addition to the Brand2Global Agenda is a panel session that will be moderated by Elliot Polak (Founder and Director of Newsroom) and titled "24/7 Global Marketing: What's Next?" The discussion will feature International Brand Leaders who will share their latest secrets on how to unlock the power of digital communities across geographies. From the red-eye frontlines of global social media, listen to Winnie Palmer (Global Digital Marketing Director, Huawei), Agnes Adusz (Global Brand Marketing Director, Brandwitch), Sandro Cardoso (Global Connection & Digital Marketing Manager, Danone Nutricia) and Zoe Pearson (Marketing Manager UK, Pinterest) as they provide their top predictions for 2016.

Brand2Global will also feature one of the most successful representatives of the German marketing communications industry, Uli Veigel (former CEO of the Grey 2 Group Germany/CEE), delivering his presentation on "Why Strong Brands Succeed Everywhere." In this presentation, Uli will deploy practical examples to explain what features make up the architecture of a strong brand and how the identity of a brand becomes unmistakable. In particular, he will show how a successful brand is strategically rolled out -- i.e. how a brand is sustainably implemented and internationally managed.

These are just a few examples of speakers and content that will be featured at Brand2Global. Visit www.brand2global.com to view the Conference Agenda, Speakers and for complete event information. Registration is now open.

In the lead up to the London event, Brand2Global is sharing the third in a series of free white papers from Platinum Event Sponsors, Bynder. Branding and marketing are two different disciplines working towards the same goal and alignment between these disciplines is crucial in order to achieve full potential. For global enterprises, the use of branding automation software is an essential solution in this process. This free white paper is now available for download.

About Brand2Global
Brand2Global Conference is the world's premier global marketing event, offering marketers the tools, access and resources to push global marketing strategy and elevate global brand awareness and understanding of the evolving global digital media landscape. Brand2Global is organized by The Localization Institute Inc., the global leader in providing conferences, training and education in localization -- the adaption of products and services for international markets.

Visit the conference website at www.brand2global.com

Alex Bernet
Brand2Global Conference Manager
Email Contact 
+1.608.698.4424 


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