Strategy and Design Agency Takes Home Silver in Design
CANNES, FRANCE and NEW YORK, NY -- (Marketwired) -- Jun 25, 2015 -- Red Peak Branding, the strategy-and-design agency and member of Hakuhodo DY Holdings' strategic operating unit kyu, was honored at the 2015 Cannes Lions Festival of Creativity, in Cannes, France, with a Silver Lion for its Intel Clear submission on Wednesday, June 24, 2015.
A jury of 16 judges reviewed a total of 2,409 entries in the overall design category. Red Peak's Intel Clear proprietary font, created for client Intel Corp., was among the design crafts entry and the typography category. This is Red Peak's first win of a Cannes Lion, one of the industry's most recognized and prestigious awards.
"We are so pleased that the Cannes judges recognized the forward-thinking approach Intel took in supporting and funding this initiative," said Stewart Devlin, chief creative officer, Red Peak Branding. "This was truly a design challenge and a massive undertaking, but one that reaps huge benefits -- for Intel as a company, and its brand, and most of all in user experience. I'm incredibly proud of our entire team, and extend our thanks to Dalton Maag for being such a terrific partner on this."
Intel Clear is a proprietary, global font created for Intel Corporation by Red Peak Branding. It was introduced in April 2014, and represents Intel's continued commitment to leading innovation in all areas of technology. Read Intel Corp.'s official announcement of Intel Clear here.
Stewart Devlin, Chief Creative Officer, Red Peak Branding
Stephen Lipman, Production Director, Red Peak Branding
James Fox, Chief Executive Officer, Red Peak Branding
Liz Solomon, Group Account Director, Red Peak Branding
Andrew Haug, Creative Director, Red Peak Branding
Ryan Adair, Creative Director, Red Peak Branding
Sundi Brewer-Griffin, Account Supervisor, Red Peak Branding
Dalton Maag Design Team, Typographer
About Red Peak Branding:
Red Peak Branding, part of Red Peak Group, is a branding agency staffed with some of the most renowned figures in the design and marketing industry. The agency was founded in 2010 by Michael Birkin with the vision of helping clients navigate an increasingly complex business and marketing landscape as they look to grow their brands. Red Peak Group became a founding member of the kyu collective, a division of Hakuhodo DY Holdings, in May 2014.
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