Monday, June 8th, 2015 - Ogilvy Public Relations on behalf of Canon Singapore

SINGAPORE - Canon, the global leader in photographic and digital imaging solutions, today unveiled its latest imageRUNNER ADVANCE (iR-ADV) A3 colour series (iR-ADV C3320/C3325/C3330), an expansion of Canon's acclaimed iR-ADV line-up. The new series is designed to bring the benefits of vivid and vibrant colours, improved user friendliness, and enhanced productivity to help small and medium sized business workgroups better collaborate among themselves, and compete in the market.

"Marketing materials and coloured documents must create maximum business impact and help companies stand out. As a market leader in the imaging space, we recognise that need and with the launch of the new colour iR-ADV series, we are confident that companies can enjoy quality printouts at an efficient cost of ownership," said Melvyn Ho, Senior Vice President, Domestic Operations Group, Canon Singapore Pte. Ltd.

Driving business impact with colour

The iR-ADV C3300 series features a new engine that offers the perfect combination of efficiency and reliable high quality output. Instrumental to achieving this outcome is Canon's new V2 (Vivid & Vibrant) imaging technology that enables workgroups to produce professional-looking colour documents in-house that deliver consistently strong brand impact, on-demand, and helping them stand out from the competition.

Eco Friendly, Smart Stapling

A new compact Inner Finisher combines both traditional stapling and eco-stapling in one to reduce waste as well as simplify recycling and shredding. The iR-ADV C3300 series has an optional 3-in-1 Inner Finisher. On top of the normal stapling finish, users can leverage the Staple-on-Demand feature to staple their original documents together after scanning or printing, without needing to walk back to their desks. The environmental-friendly Eco-Staple option enables users to bind a maximum of five sheets of paper together staples-free. Employees can then easily shred documents without having to remove any staples, improving workflow efficiency.

Improved user friendliness

The iR-ADV C3300 series offers an onscreen Walkthrough Video, a first in the industry, providing step-by-step instructions to guide users through consumables replacement with the choice of English, Chinese, or Japanese languages, with more languages planned in the pipeline to ensure maximum user-friendliness across the region. With this new feature, employees need not spend additional time and effort on guesswork in troubleshooting, thus allowing them to focus on business that really matter. For larger fleets, all iR-ADV models can now be centrally managed, configured and updated remotely in a consistent and efficient manner with a remote operation kit, which allows IT administrative staff to resolve users' issues in a timely, accurate and effective manner.

Cost and Energy Efficiency

In addition to these winning features, users stand to enjoy improved cost efficiency as the administrative and management burden of print is removed through automatic toner management, remote diagnostics and automatic meter collection. The new devices also consumes less than one watt of energy during sleep mode and are Energy Star certified, which gives them some of the lowest TEC ratings in the office device industry.

Added Security Features for Complete Protection

Security remains an integral part of the iR-ADV C3300 series. This series is equipped with a Reminder LED light on the automatic document feeder that flashes upon scan and copy jobs completion. This reduces instances when employees leave confidential documents behind and prevent information leaks. The new series also provide added security features such as User Authentication to assist enterprises in managing user access or restricting certain functions to specific users. The iR-ADV C3300 series also ensures ultimate document security with the standard Hard Disk Data Erase feature, which automatically overwrites and erases data as soon as the job is complete, thus reducing the risk of compromising sensitive information.


The iR-ADV C3320/3325/3330 is now available at authorised Canon distributors and dealers.

About Canon

Canon is a global leader in photographic and digital imaging solutions. Canon Singapore Pte Ltd is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company leads 18 other countries including subsidiaries in India, Malaysia, Thailand and a representative office in Vietnam. The parent company Canon Inc has a global network of more than 200 companies and employs more than 160,000 people worldwide. It is dedicated to the advancement in technology and innovation and commits about 10% of its total revenue each year to R&D. Canon is consistently one of the top few companies to earn the most number of patents over the last 18 years. As a Fortune Global 500 company, Canon is guided by its kyosei philosophy that focuses on living and working together for the common good. More information is available at

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