Marking more than a decade of Australian water market development, the new Waterfind Adelaide Head Office was officially opened by The Hon Jay Weatherill MP, Premier of South Australia on Thursday 20 February 2015. The Premier spoke at length about the importance of successful Small to Medium Business for South Australia’s economy and articulated the need for South Australia to set aspirations and goals: "Waterfind demonstrates the aspirations for our state: thriving, successful and inspiring. We need companies like Waterfind that will inspire young people to want to live and work in our state, to contribute to its wealth and growth." The Hon Jay Weatherill MP, Premier of South Australia
The Waterfind story is a great business success story, but it is also very much a great South Australian story. From its original Adelaide headquarters, Waterfind overhauled the national approach to water trading by introducing the first online water exchange system with 24/7 access to live market information and the ability to conduct trades online. Having experienced sustained growth since it’s foundation in 2003, the company now employs more than 40 people across the Adelaide Head Office and three regional offices, in Mildura (VIC), Griffith (NSW) and Brisbane (QLD).
The company is credited with having built the first online water exchange system to provide aggregated market information, live real time data, 24/7 access and allow water licence holders to conduct trades online. The online trading service was used by over 7,000 Waterfind customers in 2014.
The next step in the company’s evolution is to continue leading and contributing towards maturing national water markets and to explore international water market opportunities. Waterfind founder Tom Rooney believes that demand for skills in drought and water management will increase, and Waterfind is well placed to share its knowledge and experience with countries like USA and China that are exploring at the development of water markets to manage prolonged drought conditions and water scarcity:
“We are very excited at the opportunity for this company to play a leading role in shaping the international water markets.” Tom Rooney, Waterfind founder
Waterfind remains committed to supporting not only the State’s economy but also Australia’s agricultural sustainability. It will continue its mission to contribute towards ensuring food security through a market based mechanism, to deliver water efficiency and productivity. Alister Walsh, Waterfind CEO, believes that water markets sustained Australian irrigators through 5-6 years of record low rainfalls. Australia is above the pre drought GDP using 20% less water. This is compared to the 2007–08 drought, which illustrates how much more efficient irrigators have become through the utilisation of National water markets.
“Water trading will be one of the most important tools that will support agriculture productivity and help deliver against present and future Federal Trade Agreements’ expectations.” Alister Walsh, Waterfind CEO
A commitment to innovation and providing high quality service standards have been the driving forces behind the company’s success. Waterfind acknowledges that the farming business has greatly changed since 10 years ago and with these changes so have the requirements. To make water trading even easier the company has worked closely with clients to redesign the mobile friendly website, which has been launched and presented as part of the Adelaide Office Opening event. The new website addresses the need to have water markets in the pocket, thus enabling trading customers to access relevant water market information, download custom and bespoke water entitlement performance reports and trade on live markets – all from the convenience of their mobile device, laptop, PC or web enabled TV: “We use Waterfind online to sell our temporary water and found it to be a quick, efficient way to trade. There is never any hassles with trading water online – it is streamlined and easy to use. I recommend Waterfind online.” Nick Behm, StrathAyr Turf Systems - Turf Farm Manager
To experience the new website visit www.waterfind.com.au.
Waterfind is a pioneer in the water market industry. The company has a strong focus on innovation and quality systems, which underpin their highly personalized service offering.
Established in 2003, Waterfind developed a quality endorsed water market system that expanded from a local focus on water supply and demand, to a national market that covers key agricultural industries and investors. At present, Waterfind facilitates the buying and selling of both permanent and temporary water across the major irrigation regions of NSW, QLD, SA and VIC.
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