Reno Addict launches today with celebrity designers and resident renovation experts on hand to inspire and help the millions of Australians hooked on their latest reno project.
The new advice website by high profile blogger Jen Bishop of Interiors Addict, features resident experts including Charlie Albone from Selling Houses Australia, Baz Du Bois from Channel Ten's The Living Room, Alisa and Lysandra from The Block, House Rules judge and architect Joe Snell and renovator Naomi Findlay of The International Institute of Home Staging.
“Whether watching a transformation on TV, wanting to upgrade their own home or even renovating for profit, Australians love a good reno. With the property market being difficult to get into, renovating can be the way to still have the home you really want,” said Bishop, founder of Reno Addict and Interiors Addict.
Renovating is experiencing a boom in Australia with the number of home renovations increasing by 147% since 2010, and Australian home owners spending $1,772.5m in the September 2014 quarter on renovating their homes.
“Something as simple as making over a garden or upgrading a bathroom can make a huge difference to the appeal and function of a home. And sometimes all you need is a great idea or a handful of good tips to pull off an impressive reno on a budget. I'll be sharing my advice on Reno Addict to help make renovating easier and hopefully inspire more people to give renovating a try,” said Albone.
Du Bois added: “The chance to share my 30-plus years of experience as well as collaborate on all things design, DIY, renovation and real estate with my amazing co-contributors on Reno Addict was an opportunity I could not refuse! As an interior designer and Master Builder, I have a lot of specialised experience in renovating and award-winning design, and I’m excited to give some reno guidance to homeowners who are outside the building industry.”
Reno Addict (www.renoaddict.com) will be much like Interiors Addict theinteriorsaddict.com in that it will feature regular news, interviews and real life projects to inspire. “As with Interiors Addict, we’ll be keeping renos real! Whether you’re looking to rip out and replace your bathroom, completely renovate your existing home, flip a property for profit, make over your yard, give your deck a facelift, build a project home or a granny flat in the back yard, and anything in between, from the smallest jobs to the biggest projects, all our advice will be shared in an accessible way,” explained Bishop.
It isn’t just budding renovators and seasoned flippers who love renovations. Armchair renovators who admire renos from afar and can't get enough of before and afters will also enjoy Reno Addict. With the recent launch of the latest season of The Block, and popularity of other top renovating TV shows (the top six renovating TV shows for 2014 had a total of 13,328,277 viewers), Reno Addict meets a growing interest in renovations.
Reno Addict will go live with the support of Freedom Kitchens and Feast Watson for the launch phase, two of the most respected brands in the industry. Reno Addict’s sister site, Interiors Addict, attracts close to 100,000 unique readers and almost a quarter of a million page impressions per month.
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 Source: Westpac Renovation Report: November 2014
Jen Bishop, founder of Reno Addict and Interiors Addict
Publisher and editor Jen Bishop is a journalist of 15 years with a passion for all things interiors and real estate. She started Interiors Addict as a hobby but left her job as editor and publisher of a successful business magazine and became a full-time blogger more than two years ago. In April, Interiors Addict will celebrate its fourth birthday. It attracts close to 100,000 unique readers and close to quarter of a million page impressions per month.
Now she is launching the much anticipated Reno Addict www.renoaddict.com as a sister site. Bishop is also the founder of the hugely popular #7Vignettes monthly photo challenge which has seen her readers share more than 50,000 images between them on Instagram.
She is in demand as a commentator on blogging as a business and interior design for the everyday Aussie and is regularly interviewed by leading national newspapers and magazines.