Tuesday, April 20th, 2010 - Image Group International

Learn the 7 Aspects of Authentic Image Management™: Brand Yourself! A Seminar for Sales Professionals

Where: AIM Management House, Melbourne

When:  Friday, 30 April, 9am-5pm

Enquiries:  +61 3 9534 8181 

Do you have a personal brand? What distinguishes you and your company in the marketplace?

Real-estate mogul Donald Trump attaches his last name to any product he endorses and its value, earning potential and growth absolutely soars! Think Trump Tower, Trump Casino, oh and even the Trump Taj Mahal Casino Resort!

David Beckham recently came out with his own fragrance line, David Beckham Instinct, and Lady Gaga has proven that Australians are insanely gaga about her with her stand out reviews from her recent Australian tour. She has just released her own headphones she designed herself, Heartbeats by Lady Gaga. We can place strong bets that will be a sure market hit. Yes, even Tiger with all the negative publicity, his personal brand power has been his insurance policy to come back stronger than ever.

They didn’t do it on their own, they all do it with help. A personal image coach helps them create their personal brand. So what is personal branding? Personal branding is the process whereby people and their careers are characterised as brands. The personal branding concept suggests that success comes from self-packaging, including but not limited to the body, clothing, appearance and inner knowledge all of which create an impression that is uniquely distinguishable.

Rather than merely being a buzzword, a personal brand gives you a consistent framework on which to base your entire career. By having a strong personal brand, you are expressing yourself to the marketplace in a bold and definitive manner. In short, it is a key ingredient for success.

Ok so maybe we all don’t aspire to be pop or sports stars, but what we do have in common with these celebs is basic sales and marketing. Brand Yourself is an interactive seminar designed for sales professionals who want results. It is conducted by Jon-Michail, CEO of Image Group International and a pioneer in the field of personal and corporate branding. His philosophy is “without distinction there is extinction”, which particularly resonates in turbulent economic times.

During the seminar, you will learn how to nurture and promote your personal brand. You will learn the seven aspects of Authentic Image Management™ (AIM Model™), together with ways to improve networking, communication and etiquette. In short, you will learn that a strong brand sets a standard of excellence that will have a profound impact on your organisation.

If you want to foster dependability and credibility in your staff, or grow your career and maximise your personal and business prospects, then this is an essential investment in your future.

The seminar is an all day event and will be held on Friday, 30th of April 2010 at 9.00am to 5.00pm. It will be held at AIM Management House, Malcolm Moore Room, Ground Floor, 181 Fitzroy Street in St Kilda, Victoria, Australia. Bookings are essential, and can be made by calling AIM on +61 3 9534 8181 or online www.aimvic.com.au/events


Contact Profile

Image Group International

Image Group International offers an eclectic range of services to the corporate world through in-house workshops, public seminars and confidential, one-on-one coaching sessions.

Established in 1989, Image Group International is an Australian based organisation with representative offices in New Zealand, Southeast Asia, the UK and the USA. Image Group International advises individuals and organisations on The Seven Aspects of Authentic Image Management™ (AIM™) and coach individuals and businesses in various social skills including corporate communications, verbal and non-verbal communication skills, body language, colour psychology, protocol and etiquette, inner image, grooming principles, wardrobe strategies, media skills and new venture entrepreneurship - all with a holistic approach.
Prinitha Govender
P: +61 3 9820 4449
W: www.imagegroup.com.au

Image Group International

P: +61 3 9820 4449
W: www.imagegroup.com.au


sales, marketing, seminar, lady gaga, donald trump, sales professional, personal brand, corporate brand, success, business, image consultant, image maker, image group international, jon-michail,



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